Author Archives: Justin Liggin
#MediaMonday – Abigail Celaya
It's time for another #MediaMonday! Education solutions reporter Abigail Celaya from the Daily Courier in Prescott is here to share how she got her start as a student journalist, the educational stories she is searching for, best tips for pitching her and more. Meet Abigail in this post!
READ MOREHow PR is Central to Building Brand Influence
89% of business leaders say brand influence drives success, and PR puts your brand at the center of it all. Learn more on the importance of strategic PR efforts with findings from a recent global Public Relations Global Network survey in this post from Justin Liggin.
READ MORE#MediaMonday – Jackie Charniga
Our PRGN partner, Franco, recently caught up with Jackie Charniga, an automotive reporter for the Detroit Free Press. Check out the stories she's proud of, best advice for PR people and more in this #MediaMonday feature.
READ MOREEverything Is Changing, But How?
Audience expectations, social media, AI, and more have reshaped our industry. But how do you keep up and stay strategic? Justin Liggin breaks down these changes and what they mean for your business in our latest blog post.
READ MORE#MediaMonday – Kris McDowell
It’s time for another #MediaMonday! This week’s feature comes from our PRGN partner, Fearey. The agency recently caught up with Kris McDowell, the owner and editor of The Southeast Examiner in Portland. Meet Kris and find out what she's looking for in a story!
READ MORE#MediaMonday – Paula Pedene
Meet Paula Pedene in this #MediaMonday feature! Before writing the Veterans Voice column for the Arizona Republic, Paula was publishing newsletters on a Navy base in Bermuda. She shares more about her journey and the stories she's looking for next.
READ MORE#MediaMonday – Luke Ramseth
It’s time for another #MediaMonday! This week’s feature comes from our PRGN partner, Franco. The agency recently caught up with Luke Ramseth, an autos reporter at The Detroit News, to learn more about the stories he’s working on and what he’s currently looking for. Learn more!
READ MORE#MediaMonday – Times Media Group Strengthens Community Reporting
This week’s #MediaMonday highlights how Times Media Group is expanding its reach through a new partnership that supports trusted, community-centered reporting. Read the blog post for more and catch up on some of the TMG team we’ve spotlighted over the years.
READ MORELessons for Global Communications
The demand for purpose-driven, tech-enabled PR continues to grow. Learn more about the top challenges, emerging risks, and opportunities shaping our industry in this blog post from Justin Liggin featuring insights from ICCO’s recent presentation at the 2025 AMEC Global Summit.
READ MORE#MediaMonday – Tips from Tucson Media
Tucson journalists want stories that are local, relevant, and engaging. Check out Justin Liggin’s recap of a recent PRSA Southern Arizona panel to find out what local media in Tucson are looking for and how your pitches can stand out. Read now!
READ MORE#MediaMonday – Megan Butler
Happy #MediaMonday! Meet Megan Butler, assignment manager at KOLD in Tucson. She shares her media journey, how she helps lead more than 11 hours of broadcast every weekday, what she looks for in a story, dos and don’ts for PR pros and more. Check it out!
READ MORE#MediaMonday – Robbie Reynold
Meet Robbie Reynold, an anchor and reporter at KVOA in Tucson, as he joins us for a #MediaMonday feature! Robbie tells us how he got his start working in TV, his love for covering thrilling stories, best pitching advice, hobbies, and more. Check it out!
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