Author Archives: Annelise Krafft
#FunFactFriday – Super Bowl
Annelise Krafft | Jan 31, 2020
Happy #FunFactFriday! Check out these fun facts about the Super Bowl to celebrate everyone’s favorite excuse to spend a day eating finger foods.
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Consumer trends to follow in 2020
Annelise Krafft | Jan 24, 2020
As PR Pros, we strive to pinpoint what excites our audience, especially our clients’ customers. Check out these consumer trends to follow in 2020.
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How do you stick to your resolutions?
Annelise Krafft | Jan 9, 2020
How many of you have given up on your New Years resolution? It might be more common than you think! To avoid this, Annelise has lined out a few tips to help you stick with your goals all year long.
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Best PR Campaigns of the Decade
Annelise Krafft | Dec 19, 2019
Yesterday, Abbie discussed whether PR disasters are really just that. Now, check out some of the best PR campaigns - from the past decade.
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#MediaMonday – Yetta Gibson
Annelise Krafft | Dec 9, 2019
Today's #MediaMonday comes from a friendly face who helps you start your morning. It's Yetta Gibson, a weekday morning anchor for AZ Family on CBS 5 This Morning and Good Morning Arizona.
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The Power of Nostalgia
Annelise Krafft | Dec 6, 2019
E.T. has come home for the holidays! Read more from Annelise about why this move from Comcast has gone viral.
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#MediaMonday – George Habib Obi
Annelise Krafft | Dec 2, 2019
Today’s #MediaMonday comes to us from George Habib Obi, night-side executive producer at FOX 10. Learn more about how he keeps the evenings running!
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Does your branding message ‘spark joy’?
Annelise Krafft | Nov 26, 2019
Marie Kondo’s new e-commerce line has raised many conflicting questions about her brand which was built on the motto of “tidying up”. Follow the link to read more from Annelise about brand messaging.
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#Media Monday – Garrett Archer
Annelise Krafft | Nov 18, 2019
Meet Garrett Archer, producer/data analyst at ABC 15. You have probably seen him analyzing elections on Twitter as The AZ Data Guru. Read more!
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Brand Journalists
Annelise Krafft | Nov 6, 2019
At the latest PRSA Phoenix New Pros Mentorship meeting, Annelise heard from internal communicators that in-house PR is taking a surprising turn. Read more!
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#MediaMonday – Olivia Fierro
Annelise Krafft | Nov 4, 2019
Today is the last day of our five-part #MediaMonday series on the Rocky Mountain Emmys. Learn more about Olivia Fierro, anchor for Good Morning Arizona.
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Have a Spooky Halloween!
Annelise Krafft | Oct 31, 2019
Happy Halloween from HMA! Before tonight's trick-or-treating, get in the spooky spirit by reading about some of the most haunted spots in the Valley.
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