Author Archives: Abbie Fink
Twitter is a Valuable Tool for Today’s Journalists
Abbie Fink | Mar 29, 2017
Since the beginning, editors have been skeptical about the newsgathering function of Twitter, and rightfully so. But it has proven to be a powerful tool for today's journalists. [Click below for more]
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My Nation’s Capitol Experience
Abbie Fink | Mar 14, 2017
Abbie's business travel took her to Washington, D.C. last week. While she's been to D.C. half a dozen times for business travel, this time, for the first time, she got to be part of the legislative process. [Click below for more]
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Crossing the I-Beam
Abbie Fink | Mar 1, 2017
Abbie shares her thoughts on the three gaps that exist in our lives after seeing Hyrum Smith, 3Gaps training company CEO and chairman, speak on the topic. [Click below for more]
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Do Social Media Postings Influence Your Decisions
Abbie Fink | Feb 16, 2017
As PR pros, we often review a candidate's social media before the job interview. It's important for a candidate to be active but also have a "clean" account, but what happens when their posts turn political? [Click below for more]
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What is Wednesday…Deskside Media Tours
Abbie Fink | Feb 8, 2017
Yes! Deskside media tours, also called media meetings, are still around and they're still effective. Read some tips from Abbie on how to make the most of them in today's post. [Click below for more]
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What Are You Watching?
Abbie Fink | Jan 27, 2017
From Guiding Light to M*A*S*H, television has always been a group activity for Abbie, as it has been for so many of us. In today's post, she explains how this dynamic has changed and also recommends a show that you should be watching right now! [Click below for more]
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Presidential Social Media
Abbie Fink | Jan 20, 2017
This is not a political post, but rather a post about social media and politics. There is no denying the powerful role social media plays (and has played) in our political system. [Click below for more]
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We Need to Work on Our Table Maintenance
Abbie Fink | Jan 11, 2017
A family dinner at a Chinese restaurant has inspired Abbie to work on HMA's "table maintenance" when it comes to delivering on the expectations set by our clients. [Click below for more]
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Achieving Exceptional Results
Abbie Fink | Dec 6, 2016
Today, we're re-sharing a blog Abbie posted on Public Relations Global Network's blog last month. How do you achieve exceptional results? [Click below for more]
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#MediaMonday – Amy Silverman
Abbie Fink | Oct 17, 2016
I don’t recall when I first met Amy Silverman, managing editor at the Phoenix New Times. (She can also be heard on KJZZ, the NPR affiliate here in Phoenix). I’m guessing it was 25+ years ago and likely our paths had crossed when she was working on a story involving one of our clients. [Click below for more]
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Friday Edition of #MediaMonday – What’s New With Catherine Anaya
Abbie Fink | Aug 26, 2016
We featured Catherine Anaya back in April 2010 when she was full time into her anchoring career at CBS 5 News and very active in the local community. And then life happened. And Catherine made the decision to step down from the anchor desk and focus on her family. But that didn’t mean she gave up on her career, it simply meant that she re-prioritized things. And lucky for us, that means that we’re going to see her on the air again, as host of a new program on AZTV. in honor of her new gig, we update our initial profile on Catherine, available in the link. Enjoy!
READ MOREBusiness Lessons We Can Learn From the #Olympics
Abbie Fink | Aug 16, 2016
There have been so many news stories coming out of the Olympics – those focusing on the athletes, their personal lives, and the countries they represent. And of course, there are the news stories about the commentators and the media, both traditional and social, and all the good, bad and ugly that that represents. As […]
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