Author Archives: Abbie Fink

Do Social Media Postings Influence Your Decisions

Do Social Media Postings Influence Your Decisions

 |  Feb 16, 2017

As PR pros, we often review a candidate's social media before the job interview. It's important for a candidate to be active but also have a "clean" account, but what happens when their posts turn political? [Click below for more]

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What is Wednesday…Deskside Media Tours

What is Wednesday…Deskside Media Tours

 |  Feb 8, 2017

Yes! Deskside media tours, also called media meetings, are still around and they're still effective. Read some tips from Abbie on how to make the most of them in today's post. [Click below for more]

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What Are You Watching?

What Are You Watching?

 |  Jan 27, 2017

From Guiding Light to M*A*S*H, television has always been a group activity for Abbie, as it has been for so many of us. In today's post, she explains how this dynamic has changed and also recommends a show that you should be watching right now! [Click below for more]

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Presidential Social Media

Presidential Social Media

 |  Jan 20, 2017

This is not a political post, but rather a post about social media and politics. There is no denying the powerful role social media plays (and has played) in our political system. [Click below for more]

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We Need to Work on Our Table Maintenance

We Need to Work on Our Table Maintenance

 |  Jan 11, 2017

A family dinner at a Chinese restaurant has inspired Abbie to work on HMA's "table maintenance" when it comes to delivering on the expectations set by our clients. [Click below for more]

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Achieving Exceptional Results

Achieving Exceptional Results

 |  Dec 6, 2016

Today, we're re-sharing a blog Abbie posted on Public Relations Global Network's blog last month. How do you achieve exceptional results? [Click below for more]

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#MediaMonday – Amy Silverman

#MediaMonday – Amy Silverman

 |  Oct 17, 2016

I don’t recall when I first met Amy Silverman, managing editor at the Phoenix New Times. (She can also be heard on KJZZ, the NPR affiliate here in Phoenix). I’m guessing it was 25+ years ago and likely our paths had crossed when she was working on a story involving one of our clients. [Click below for more]

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Friday Edition of #MediaMonday – What’s New With Catherine Anaya

Friday Edition of #MediaMonday – What’s New With Catherine Anaya

 |  Aug 26, 2016

We featured Catherine Anaya back in April 2010 when she was full time into her anchoring career at CBS 5 News and very active in the local community. And then life happened. And Catherine made the decision to step down from the anchor desk and focus on her family. But that didn’t mean she gave up on her career, it simply meant that she re-prioritized things. And lucky for us, that means that we’re going to see her on the air again, as host of a new program on AZTV. in honor of her new gig, we update our initial profile on Catherine, available in the link. Enjoy!

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Business Lessons We Can Learn From the #Olympics

 |  Aug 16, 2016

There have been so many news stories coming out of the Olympics – those focusing on the athletes, their personal lives, and the countries they represent. And of course, there are the news stories about the commentators and the media, both traditional and social, and all the good, bad and ugly that that represents. As […]

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The Olympics – Bringing the World Together

The Olympics – Bringing the World Together

 |  Aug 2, 2016

The Summer Olympic Games in Rio start on Friday, Aug. 5. The Paralympic Games, also in Rio, begin Sept. 7. Athletes from around the world, representing their country with pride, come together to compete on a global stage. These are the best of the best in their chosen sport. These athletes have trained virtually their […]

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#BookClub – Alignment for Success: Bringing Out the Best in Yourself, Your Teams, and Your Company , Part 5 – Creating a culture of high performance

#BookClub – Alignment for Success: Bringing Out the Best in Yourself, Your Teams, and Your Company , Part 5 – Creating a culture of high performance

 |  July 27, 2016

This post wraps up the five-part series on the book Alignment for Success. Please click below to read it in its entirety, as well as to see the entire five-part series.

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#MediaMonday – Jennifer Longdon, Ability 360

#MediaMonday – Jennifer Longdon, Ability 360

 |  July 25, 2016

I’ve posted here before about our work on behalf of disability organizations. We featured the National Center on Disability and Journalism New Comprehensive Style Guide as a previous Media Monday and I’ve also written about how Jennifer Longdon inspires me to be a better person. You’ll understand why the word inspire has a different meaning than what you may think. One of our first clients doing disability advocacy work was ABIL, now called Ability360. They have recently launched a magazine and I asked Jen to tell us a little bit more about it. But you can’t learn about the magazine without first learning about Jen. We’re sharing this post today because it is the day before the 26th anniversary of the signing of the Americans with Disabilities Act. So Jen, what do you want to tell the blogosphere about yourself today?

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