Author Archives: Abbie Fink

In Brands We Trust

In Brands We Trust

 |  June 20, 2019

Edelman’s annual Trust Barometer Special Report notes that people’s expectations of brands are evolving. Learn more about key takeaways from the study.

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What to wear in today’s office?

What to wear in today’s office?

 |  June 14, 2019

Abbie remembers when heels and hose were the office norm. In today's workplace, when does business casual become too casual? Do you know what to wear?

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Best advice you got from your dad

Best advice you got from your dad

 |  June 12, 2019

With Father's Day right around the corner, Abbie asked for the best business advice people have gotten from their dad.

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Repurposing Content – déjà vu all over again

Repurposing Content – déjà vu all over again

 |  June 5, 2019

For writers, déjà vu is translated as repurposing content. Check out the variety of ways to take information you’ve created and find new uses for it.

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Millennials, Gen Z’ers Have Love/Hate Relationship with Social Media

Millennials, Gen Z’ers Have Love/Hate Relationship with Social Media

 |  May 29, 2019

Millennials and Generation Z are expressing uneasiness and pessimism -- about their careers, their lives and the world around them, according to Deloitte’s eighth annual Millennial Survey. Explore their relationship with branding and social media.

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What Are Your Road Warrior HABIT(s)?

What Are Your Road Warrior HABIT(s)?

 |  May 15, 2019

In today's blog post, Abbie Fink reflects on Marcey Rader's business traveling tips. Read more by clicking the link!

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Are you an avid reader?

Are you an avid reader?

 |  May 10, 2019

From beach reads to magazines to social media, Abbie wants to know - are you an avid reader? Tell us what you're reading.

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Me and my shadow

Me and my shadow

 |  May 1, 2019

Even if you are on the right track, you’ll get run over if you stand still. Advice from the young professional who shadowed Abbie this weekend.

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It is time for spring cleaning?

It is time for spring cleaning?

 |  Apr 24, 2019

I subscribe to dozens of blogs, newsletters, online magazines, etc. When I’m stuck for an idea for a blog post, I click through some of these for some “blog”spiration.   The theme of a few of these missives these past weeks has been spring cleaning.    From the Take the Lead blog comes this one called […]

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Happy National Columnists Day

Happy National Columnists Day

 |  Apr 18, 2019

Happy National Columnists Day! This day is dedicated to increasing awareness of the importance and contributions made by writers.

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Board service is a time commitment, but worth it

Board service is a time commitment, but worth it

 |  Apr 10, 2019

I was chatting with my folks over the weekend and was running through the long (very long) to-do list I needed to accomplish before the start of the PRSA Western District Conference.  My pal Michelle Olson and I are co-chairing the two-day, sold-out conference here in Phoenix this week. My mom asked me if I […]

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Blazing Your Own Trail

Blazing Your Own Trail

 |  Apr 3, 2019

The last of the presenters in the inaugural season of the #ArizonaSpeakerSeries was Dr. Jane Goodall.  That’s right, the lady who lived with the chimpanzees. And today just happens to be her 85th birthday. And let me tell you, Dr. Goodall is one feisty lady. In July 1960, at the age of 26, she traveled […]

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