Search Results for: event

Are you an outlier?

Are you an outlier?

 |  Apr 17, 2013

One of my favorite authors of all time is Malcolm Gladwell. He has written a few books you might have heard of including Blink, The Tipping Point, Outliers and What the Dog Saw. While all of them have concepts or ideas that apply can apply to public relations, for this blog I decided to discuss […]

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Get Wack(er)ed Out with Us!

Get Wack(er)ed Out with Us!

 |  Apr 11, 2013

As most of you know, the team at HMA has been working hard to help plan and promote the PRSA Western District Conference, which is coming to the Valley for the first time in decades next week. In fact, our own Abbie S. Fink is co-chair of the whole kitten caboodle with PR buddy, Michelle […]

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#MediaMonday – Marc Buckhout

#MediaMonday – Marc Buckhout

 |  Apr 8, 2013

The Valley really is the smallest “big city” of all time. Get this: For the past several years, I have not only been pitching the Foothills Focus, which is a popular weekly newspaper covering all things in Anthem, Black Canyon City, Carefree, Cave Creek, Desert Hills, New River, north Phoenix and north Scottsdale, on a […]

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As They See ‘Em – A Fan’s Travels in the Land of Umpires

As They See ‘Em – A Fan’s Travels in the Land of Umpires

 |  Feb 12, 2013

Bruce Weber has been with The New York Times in various editorial positions since 1986. He took some time off from the newsroom’s daily grind a few years ago to research and write As They See ‘Em, A Fan’s Travels in the Land of Umpires.  Weber immersed himself in the highly scrutinized and grossly misunderstood […]

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#MediaMonday – Cynthia Sassi

#MediaMonday – Cynthia Sassi

 |  Feb 4, 2013

Happy Monday! To kick off each week, we profile a member of the media to help our readers get to know him or her a little better – but with a TWIST! Rather than talk beats and story bites, we ask our spotlights to share little known facts and tidbits you won’t find anywhere else! […]

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#MediaMonday – Nadine Bubeck

#MediaMonday – Nadine Bubeck

 |  Jan 14, 2013

Each Monday, we are posting a blog to help our readers get to know the media just a little bit better. With a TWIST! No, we aren’t posting story pitch tips or media lists, but instead great stories from the media themselves about their lives, their work and other little known facts! Think of it […]

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Media Training Outliers

 |  Jan 10, 2013

As most of you know, Abbie was recently featured on ESPN! Her insight was brilliant – focused on how those “boring” sound bites from athletes are really just them hitting their message points in sometimes-emotional moments. If you missed it, click here. Anyhow, I agree with her concepts wholeheartedly, especially today with morality and social […]

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Bloggers Behind Black Friday Business

Bloggers Behind Black Friday Business

 |  Nov 26, 2012

Welcome back! Assuming you survived Thursday’s food binge, you may have been one of the millions of people to participate in Black Friday, the notorious day-after-Thanksgiving-sales named for putting companies’ profit in the “black” at the cost of a few unruly mobs. Black Friday shoppers spent $11.2 billion, a record $1 billion of which was […]

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#MediaMonday – Jessica Parsons

#MediaMonday – Jessica Parsons

 |  Nov 19, 2012

Once upon a time—okay, in the mid-90s—there was a KTVK-3TV producer named Jessica Parsons. Enter music: A Space Odyssey, married to her own prince charming and fellow co-worker, Jeffrey… and life was good. Two moves, one child and three dogs later…she still has that great sense of humor, big smile and fabulous fashion sense most […]

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#MediaMonday – Rocky Mountain Emmys

 |  Oct 8, 2012

    This past weekend was a special one for Arizona’s broadcast media as its best and brightest in television production, talent, direction and camera work were honored at the 35th Annual Rocky Mountain Emmy Awards. Some great friends and colleagues were honored during the event, including 12 News for Station Excellence, 3TV for Feature […]

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#MediaMonday – Jim Small

 |  Sep 24, 2012

  Each Monday, we are posting a blog to help our readers get to know the media just a little bit better. With a TWIST! No, we aren’t posting story pitch tips or media lists, but instead great stories from the media themselves about their lives, their work and other little known facts! Think of […]

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“What is…” Wednesday – What is the Thought Revolution?

 |  Aug 15, 2012

    Not sure how Thought Revolution: How to Unlock Your Inner Genius by William A. Donius ended up on my desk.  But it did – so I read it. Donius was a successful corporate climber, but wasn’t happy with his personal life, including relationships, creativity and his own fears. He used what’s called “intuitive […]

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