Search Results for: prsa
CSOM – Honesty and Integrity for PR Pros in the Post-Truth Era
Abbie Fink | Oct 23, 2025
In this episode of Copper State of Mind, Abbie Fink is joined by Samantha Villegas, APR Fellow PRSA to discuss ethics and communication in a post-truth era and how to stay grounded in honesty when deception has become the norm. Read more and listen here!
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#MediaMonday – Inside the Valley Publicity Summit ’25
Justin Liggin | Sep 22, 2025
The Valley Publicity Summit ’25 brought together public relations and media professionals for a morning of speed story pitching and new connections. Read the highlights and takeaways from one of the year’s biggest and most valuable media events in this blog post by Justin Liggin.
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#MediaMonday – What We Learned from ABC15
Justin Liggin | Sep 15, 2025
Want to know what local television looks for in a story? Justin Liggin shares an inside look at ABC15 Arizona's newsroom, which recently welcomed PRSA Phoenix to show how to pitch their newsroom effectively, leverage visuals and soundbites and create stories that resonate with Arizona viewers. Read the top takeaways here!
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#MediaMonday – Tips from Tucson Media
Justin Liggin | June 16, 2025
Tucson journalists want stories that are local, relevant, and engaging. Check out Justin Liggin’s recap of a recent PRSA Southern Arizona panel to find out what local media in Tucson are looking for and how your pitches can stand out. Read now!
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#MediaMonday – Robbie Reynold
Justin Liggin | June 2, 2025
Meet Robbie Reynold, an anchor and reporter at KVOA in Tucson, as he joins us for a #MediaMonday feature! Robbie tells us how he got his start working in TV, his love for covering thrilling stories, best pitching advice, hobbies, and more. Check it out!
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#MediaMonday – Independent Newsmedia Panel
Justin Liggin | Mar 31, 2025
This week's #MediaMonday takes you inside last week’s PRSA Phoenix panel at the Independent Newspapers headquarters, where the key people behind the paper shared insights on local journalism and how to connect with them. Read more from Justin Liggin!
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Purpose-Driven PR for Businesses
Justin Liggin | Mar 20, 2025
For purpose-driven businesses to reach the right audience and be seen, heard, and felt by the public, purpose-driven PR can make a difference. Learn more about communicating your impact and how HMA can help with Justin Liggin.
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Ethical Storytelling is More Important Than Ever
Justin Liggin | Mar 6, 2025
Whether stories come from healthcare, education, nonprofits, or other sectors, ethics must remain at the core. Justin Liggin shares the power of ethical storytelling today and how it can strengthen your brand’s narrative in this post.
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How To Select A Public Relations Agency
Abbie Fink | Mar 5, 2025
Public relations efforts that enhance your business and create long-term success begin with finding the right agency. Abbie Fink shares how to define your goals and select the perfect partner for effective collaboration. Read more and download our HMA PR guide to assist with your search.
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What Makes A Great Host?
Justin Liggin | Oct 17, 2024
From connection and authenticity to the ability to engage with diverse audiences, a great host sets the tone for success. Read more on the key hosting qualities that stand out in this blog post from Justin Liggin.
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The PR and Pickleball Connection
Justin Liggin | July 25, 2024
Just like pickleball players adapt their game, we in PR stay flexible and strategic to achieve clear goals. Read more on the pickleball and PR connection with insights on the growing game from Justin Liggin.
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#MediaMonday – Ellie Wolfe
Justin Liggin | Mar 11, 2024
Meet Ellie Wolfe in the latest #MediaMonday feature! Ellie serves as the higher education reporter for the Arizona Daily Star in Tucson. Learn more about her experience working in media, the stories she is working on, what to pitch her and much more here.
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