Abbie S. Fink
Abbie S. Fink is president of HMA Public Relations. She has been with the firm since 1993, most recently serving as vice president/general manager. Her varied marketing communications background includes skills in media relations, digital communications/social media strategies, special event management, community relations, issues management and marketing promotions for both the private and public sectors, including such industries as healthcare, financial services, professional services, education, economic development and real estate, government affairs and tribal affairs, as well as not-for-profit organizations.
Fink serves as HMA’s primary media and digital communications trainer. She has conducted training sessions for a variety of organizations including professional services organizations, not-for-profit organizations, government agencies and trade associations.
She is the host of Copper State of Mind and PRGN Presents, podcasts for executives and directors of marketing and communications who want to increase the effectiveness of their public relations and marketing campaigns.
Fink is often called upon to present to a wide variety of business and civic organizations on such topics as media relations, social media and digital communications strategies, issues/crisis communications and special events management.
She currently serves as the marketing committee co-chair at Congregation Beth Israel and is a member of the Common Sense Media Advisory Council.
She is a past president of the Phoenix Chapter of the Public Relations Society of America, is a member and past board member of the Public Relations Society of America’s Counselors Academy and is a past chair of the PRSA Western District. She has received awards from the PRSA, including the national Patrick Jackson Award for Distinguished Service to PRSA and the Phoenix chapter’s highest honor, the Percy Award, for her commitment to the industry. In addition, she has been honored by the Arizona Festivals and Events Association, International Association of Business Communicators and the City of Phoenix Mayor’s Commission on Disability Affairs for her work in media relations, issues management and special event management.
She is a past board member for the Boys and Girls Clubs of Greater Scottsdale and Florence Crittenton Services of Arizona and was a founding board member of the Arizona Festivals and Events Association and served as its president for two years. She is a graduate and past president of Scottsdale Leadership Class XVII and is past member of the organization’s advisory board.
She was the recipient of the Junior League’s Valley Impact Award, recognizing her volunteer efforts in the community. She was a finalist for the Golden Heart of Business Award, presented by Arizona Woman magazine, and the YWCA of Metropolitan Phoenix awarded her their Philanthropy Leader of the Year Award in February 2010. Scottsdale Leadership honored her in December 2010 with its Hodges Alumni Achievement Award and she was named one of the top 25 businesswomen of the year in 2013 by the Phoenix Business Journal. In 2015, the Valley of the Sun 20-30 Club awarded her the first-ever Past Active Service Award for her ongoing commitment to the youth of the community. In 2016, she received an Amazing Women/Amazing Rewards recognition from the Phoenix Suns and National Bank of Arizona. In 2022, she was named as an honoree in “A Decade of 48 Women.”
Fink has both a master’s degree in mass communications and a Bachelor of Arts degree in journalism/public relations from the Walter Cronkite School of Journalism and Telecommunication at Arizona State University. She resides in Scottsdale.