#MediaMonday – The Arizona 100

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Welcome to a special edition of our #MediaMonday column! Today, rather than share the story of a member of the media, we are proud to share information about an entire media outlet and resource that touches the entire state: The Arizona 100.

The Arizona 100 is a twice-monthly digital publication that provides quick and concise, yet thorough, news of the people, events, activities and news shaping Arizona. Each of the 100-word stories or 100-second videos focuses on business news, management, healthcare, banking and economic development to the arts, entertainment, history and restaurants.

Each story is published both in a digital format (sample here) that is emailed to more than 35,000 subscribers (to date) as well as archived on The Arizona 100 website.

In addition, The Arizona 100 has international and national “100” partner markets, which publish any article/ video upon request providing a combined reach of more than 300,000 readers across 15 markets. More on those markets here.

The Arizona 100 is a project of HMA Public Relations. Scott and Abbie serve as co-publishers, while I  serve as its editor, and Annelise heads our digital communications channels.

HMA invested in this platform almost exactly one year ago this week, understanding that content marketing is increasingly becoming a valuable component of an organization’s communications strategy.

For more information, feel free to drop us a line at editor@thearizona100.com.


Alison Bailin
Alison Bailin
Senior Account Executive Alison has a lot to say…about pretty much everything...all the time. From the current state of public relations to the social media impact on Shark Week to crisis communications in the sports world, Alison’s blogs are focused on “amusing through her PR musings,” and then some. Check out Alison's full bio

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