Author Archives: Abbie Fink

Whatever happened to Gawker?

Whatever happened to Gawker?

 |  Jan 25, 2018

Peter Thiel is now making an offer to buy Gawker’s remaining assets, which brings up further arguments about the importance of preserving free press. [Click below for more]

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Should a brand take a stand on sensitive topics?

Should a brand take a stand on sensitive topics?

 |  Jan 18, 2018

A study from Sprout Social found that consumers think it is important for brands to use their influence to help shape social and political discussions. [Click below for more]

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#TipForTuesday – What is Leadership?

#TipForTuesday – What is Leadership?

 |  Jan 9, 2018

Our #TipForTuesday is back every second Tuesday of the month! Be sure to tune into these posts, which we're calling "What Is Leadership." [Click below for more]

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A Case Study for a Case Study

A Case Study for a Case Study

 |  Jan 4, 2018

A case study is a great way to present your agency in a positive light. But how can you best provide this information without overwhelming and oversharing? [Click below for more]

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Happy Happy Merry Merry

Happy Happy Merry Merry

 |  Dec 22, 2017

From the HMA Public Relations Team, Hats Off to a Happy Holiday Season and Bright New Year. Our offices will be closed for the holidays, re-opening on Tuesday, January 2, 2018. Should you need to reach one of us, please feel free to email us at info@hmapr.com and we’ll be sure to be back in […]

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Even #60Minutes Is Sometimes on Shaky Ground

Even #60Minutes Is Sometimes on Shaky Ground

 |  Dec 14, 2017

During 60 Minutes' 50th anniversary show, it was revealed that some stories reported were inaccurate or incorrect. So how did the longest-running broadcast in primetime television history earn its credibility back? [Click below for more]

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Create a Customer-Focused Culture

Create a Customer-Focused Culture

 |  Dec 5, 2017

All businesses today spend time discussing office culture and the way they should treat customers/clients. Lisa Ford shared some valuable insights on this topic at the last Accelerent breakfast. [Click below for more]

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#GivingTuesday

#GivingTuesday

 |  Nov 28, 2017

Today is #GivingTuesday, a 24-hour event that kicks off the charitable season. Take a look at the Arizona nonprofits participating and join the movement! [Click below for more]

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In an Internet Minute

In an Internet Minute

 |  Nov 16, 2017

There are thousands of things that take place during an internet minute. What exactly? Abbie shares an infographic that breaks it down for you. [Click below for more]

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Cronkite Award – Recognizing Excellence in Journalism

Cronkite Award – Recognizing Excellence in Journalism

 |  Nov 7, 2017

Laurie Munn, from marketing & member communications at Mercy Care Plan and our guest blogger. writes about her experience at the Cronkite School of Journalism's awards luncheon. [Click below for more]

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Those Customer Service Skills Really Do Come in Handy

Those Customer Service Skills Really Do Come in Handy

 |  Oct 26, 2017

Like many of you, my first job when I turned 16 was working retail. I learned a lot of valuable lessons during my customer service days.

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#MediaMonday – Deb Krol

#MediaMonday – Deb Krol

 |  Oct 23, 2017

One of my favorite things about #MediaMonday is the chance to highlight freelance journalists.  Today’s journalist is Debra Krol  Deb is a Native American community journalist, writing about science and environmental issues, economic development, business, Native American art; and travel/tourism (both Native and mainstream).  She is a photojournalist and an artisan.

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