Author Archives: Abbie Fink
Is It Worth It To Ask for Online Reviews?
In the latest episode of #CSOM, Abbie Fink and Adrian McIntyre are discussing online reviews and the value of them for your business. Hear more!
READ MORE#MediaMonday – Rachel Leingang
It's #MediaMonday! Today's feature comes to us from Rachel Leingang of the Arizona Agenda, a Substack newsletter covering Arizona politics and government. Find out more about her!
READ MOREWhat Do Journalists Want?
A new Cision survey is giving insight into how journalists work and what they want from the PR and communications professionals they work with. Find out more in today's post from Abbie Fink.
READ MOREIn the House With….Laurie Munn
In the latest episode of #CSOM, Abbie Fink and Adrian McIntyre are speaking with Laurie Munn, the director of marketing and communications at Mercy Care. Tune in as Laurie discusses the role of an in-house communications team and how to make the decision to bring in outside counsel.
READ MORECollaboration, Best Practices Are Benefits of the PRGN Network
Agency networks like PRGN allow members to work together, collaborate on new business, share clients and more. Tune into the latest episode of #CSOM as Abbie Fink shares more on the history of PRGN and its benefits with Adrian McIntyre as the organization celebrates its 30th anniversary this week in Arizona.
READ MORECreativity Is Just Half of the Equation
When it comes to measuring the success of PR efforts, creativity is just half of the equation. Read more from Abbie Fink in today's post.
READ MORECommunications Remains Front and Center in the Workplace
While a lot has changed in the workplace, the importance of communications remains the same. Hear more on this in the latest episode of #CSOM with Abbie Fink and Adrian McIntyre.
READ MOREAnd the Winner Is….
Award season is in full swing and Abbie Fink is sharing what to consider when developing your next award submission. Learn more!
READ MOREHave We Ever Compromised Our Integrity?
After recently speaking to a crisis communications class at the University of Arizona, Abbie Fink is sharing some of the questions she received from students and continuing the conversation with Adrian McIntyre in the latest episode of #CSOM. Learn more!
READ MOREHow To Turn a Speaking Engagement Into a New Business Opportunity
Guest speaking engagements are a great chance to find potential business and showcase your skills. In today's post, Abbie Fink shares what you should consider when taking on a speaking opportunity.
READ MOREArchitects Aren’t Just for Buildings
The most valuable asset a business can have is its reputation. In this week's episode of #CSOM, Abbie Fink and Dr. Adrian McIntyre are chatting with Jon Goldberg, the founder and chief reputation architect with Reputation Architects. Listen now!
READ MOREAre You Looking for a Job in Public Relations?
Job searching in the current market has evolved with the rise of hybrid and remote work environments. Find out the best tips for securing a job in the PR field of today with Abbie Fink.
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