Author Archives: Abbie Fink
Whatever happened to Gawker?
Abbie Fink | Jan 25, 2018
Peter Thiel is now making an offer to buy Gawker’s remaining assets, which brings up further arguments about the importance of preserving free press. [Click below for more]
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Should a brand take a stand on sensitive topics?
Abbie Fink | Jan 18, 2018
A study from Sprout Social found that consumers think it is important for brands to use their influence to help shape social and political discussions. [Click below for more]
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#TipForTuesday – What is Leadership?
Abbie Fink | Jan 9, 2018
Our #TipForTuesday is back every second Tuesday of the month! Be sure to tune into these posts, which we're calling "What Is Leadership." [Click below for more]
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A Case Study for a Case Study
Abbie Fink | Jan 4, 2018
A case study is a great way to present your agency in a positive light. But how can you best provide this information without overwhelming and oversharing? [Click below for more]
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Happy Happy Merry Merry
Abbie Fink | Dec 22, 2017
From the HMA Public Relations Team, Hats Off to a Happy Holiday Season and Bright New Year. Our offices will be closed for the holidays, re-opening on Tuesday, January 2, 2018. Should you need to reach one of us, please feel free to email us at info@hmapr.com and we’ll be sure to be back in […]
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Even #60Minutes Is Sometimes on Shaky Ground
Abbie Fink | Dec 14, 2017
During 60 Minutes' 50th anniversary show, it was revealed that some stories reported were inaccurate or incorrect. So how did the longest-running broadcast in primetime television history earn its credibility back? [Click below for more]
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Create a Customer-Focused Culture
Abbie Fink | Dec 5, 2017
All businesses today spend time discussing office culture and the way they should treat customers/clients. Lisa Ford shared some valuable insights on this topic at the last Accelerent breakfast. [Click below for more]
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#GivingTuesday
Abbie Fink | Nov 28, 2017
Today is #GivingTuesday, a 24-hour event that kicks off the charitable season. Take a look at the Arizona nonprofits participating and join the movement! [Click below for more]
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In an Internet Minute
Abbie Fink | Nov 16, 2017
There are thousands of things that take place during an internet minute. What exactly? Abbie shares an infographic that breaks it down for you. [Click below for more]
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Cronkite Award – Recognizing Excellence in Journalism
Abbie Fink | Nov 7, 2017
Laurie Munn, from marketing & member communications at Mercy Care Plan and our guest blogger. writes about her experience at the Cronkite School of Journalism's awards luncheon. [Click below for more]
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Those Customer Service Skills Really Do Come in Handy
Abbie Fink | Oct 26, 2017
Like many of you, my first job when I turned 16 was working retail. I learned a lot of valuable lessons during my customer service days.
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#MediaMonday – Deb Krol
Abbie Fink | Oct 23, 2017
One of my favorite things about #MediaMonday is the chance to highlight freelance journalists. Today’s journalist is Debra Krol Deb is a Native American community journalist, writing about science and environmental issues, economic development, business, Native American art; and travel/tourism (both Native and mainstream). She is a photojournalist and an artisan.
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