Author Archives: Abbie Fink
CSOM – Just Because You Can, Doesn’t Mean You Should
Abbie Fink | Jan 22, 2026
As crises unfold in real time, journalism’s role as a trusted source is under pressure. In this episode of the Copper State of Mind podcast, Abbie Fink explores how the rapid media cycle and volume of real-time content is reshaping journalism, ethics and public trust. Learn more!
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CSOM – The Rearview Mirror and the Road Ahead
Abbie Fink | Dec 18, 2025
The final Copper State of Mind podcast episode of 2025 revisits the conversations and topics that resonated most with listeners all year – from celebrity reputation management and rebuilding trust in the media to leadership development. Take a look back and listen to the year’s biggest moments in public relations, communications and more in this post from Abbie Fink.
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CSOM – As We Look Ahead to the New Year, Relationships Will Matter More
Abbie Fink | Dec 4, 2025
As the traditional concept of media relations continues to evolve, PR professionals must adapt and prioritize relationship building with non-traditional channels. In a new episode of the Copper State of Mind podcast, Abbie Fink discusses the changing role of PR, what it means for clients and the podcast’s recent PRSA Copper Anvils Award win.
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CSOM – From Arizona to Africa: Global PR Trends & Kenyan Culture at the PRGN Conference in Nairobi
Abbie Fink | Nov 6, 2025
Abbie Fink reflects on her recent trip to Nairobi, Kenya, for the Public Relations Global Network conference in a new Copper State of Mind episode. She shares how global collaboration creates meaningful change by connecting cultures through personal experiences and inspiring conversations on AI, trade dynamics and other important industry topics. Read more!
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CSOM – Honesty and Integrity for PR Pros in the Post-Truth Era
Abbie Fink | Oct 23, 2025
In this episode of Copper State of Mind, Abbie Fink is joined by Samantha Villegas, APR Fellow PRSA to discuss ethics and communication in a post-truth era and how to stay grounded in honesty when deception has become the norm. Read more and listen here!
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CSOM – Casualties in the War on Truth
Abbie Fink | Oct 9, 2025
From late-night hosts to journalists, more and more voices are being silenced for truth. In this Copper State of Mind, Abbie Fink talks the growing threats to press freedom and why we should all care.
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CSOM – Is There Anything To Love About RFPs?
Abbie Fink | Sep 25, 2025
Crafting an RFP? Before you hit send, tune in to this episode of Copper State of Mind. Abbie Fink and Adrian share what makes an RFP truly helpful for both clients and agencies, and cover how organizations can make the process smoother. Get helpful tips in the latest #CSOM.
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CSOM – What Do a Pop Star, a Football Player and Cracker Barrel Have in Common?
Abbie Fink | Sep 18, 2025
From the Taylor and Travis engagement to kisscam scandals and Cracker Barrel, Abbie Fink breaks down the recent buzzworthy headlines keeping PR professionals talking in this episode of Copper State of Mind. Tune in!
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Online Learning Opens Up Tremendous Opportunities
Abbie Fink | Sep 11, 2025
In this blog post, Abbie Fink reflects on a week filled with four online learning sessions and how it reminded her of the value of making time for growth. Discover why it’s so impactful to say “yes” when learning opportunities land in your inbox. Read more!
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CSOM – Where Do Leaders Come From?
Abbie Fink | Aug 28, 2025
What does leadership look like at every age? On the latest Copper State of Mind, physical education teacher Sandra Fink joins Abbie Fink to share how the WEB program helps students see that everyone has the potential to lead. From middle school to the boardroom, explore more on leadership in this blog post.
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CSOM – The Knight Center for the Future of News: Move fast, make a difference
Abbie Fink | Aug 14, 2025
This episode of Copper State of Mind welcomes Dean Battinto Batts and Professor Julia Wallace from Arizona State University to talk about the recent launch of the Knight Center for the Future of News at ASU's Walter Cronkite School of Journalism and Mass Communication. The Center will foster innovation, research and collaboration to ensure a sustainable future for journalism. Read more on this from Abbie Fink!
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How to Shine in Your Next Interview: Tips for Every CEO & Spokesperson
Abbie Fink | July 31, 2025
Whether you're a CEO or first-time spokesperson, a great media interview requires preparation, clarity and confidence. Abbie Fink shares essential tips for the spotlight including avoiding jargon and reinforcing key brand messages. Read more and download HMA's free guide for expert media training tips here!
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