I had the opportunity recently to attend a statewide meeting of Arizona high school football coaches. They got to hear first-hand about new rule changes, how old rules would be enforced and more importantly – the significance of “character-based coaching” and teamwork.
Bruce E. Brown, director of Proactive Coaching, provided some tremendous insight that applies to athletics -- and to the business world.
We know sports are competitive. We should never forget that business is competitive, too. Brown states that being a competitor is a choice; it is a decision, and it becomes a lifestyle.
In his booklet, Compete, he provides in-depth analysis on each of these traits of a competitor.
Of course, this reminds me of being on a football field or a wrestling mat, but it also sounds a lot like being in and around those who help make a PR agency successful.