Quick Halloween Marketing Tips
Halloween is almost upon us and as you prepare there are a couple easy ways you can tailor your marketing to the spooky day. From local events to your website, check out how you can spice up your marketing in October.
Giveaways
Previously on the blog, I have discussed the power of incentives and how giveaways can make a difference for your brand or business.
From tickets to a local haunted house or new scary movie to collaborations with other small business to give out seasonal desserts or clothing, giveaways are another great way to get into the Halloween spirit and boost engagement for your business. Your followers can also generate content for you with costume contests, pumpkin carving contests and more.
Email Marketing Campaign
If you want your emails to stand out, try creating an email campaign to share news, promote a sale to your customers and more. A Halloween graphic, gripping subject line and some custom copy can go a long way.
Blog Posts
Blog posts about Halloween can help build your SEO and increase your brand presence online. These should be promoted across other platforms for more success so don’t forget to share on social media!
Website Elements
Elements as simple as a welcome pop-up message or website header can elevate the appearance of your website and deliver a Halloween message. Redesigning your website is a big task, but adding small elements is easy, fast and impactful.
Be a Part of Halloween Events
With Halloween events and fall festivals happening all October, see how your participation in local events can become a promotional opportunity for your business. Donate one of your products or services to a silent auction at the event, hold an informational booth or become a sponsor and help support the cause and community. Events can be a lot of fun while providing benefits for your business.
Even with Halloween coming up fast, there are super quick ways you can take advantage of the holiday hype and see marketing results. Try them out before the month is over!
