Author Archives: Kelly Potts

Youtility – Be Helpful and Not “Hypeful”

Youtility – Be Helpful and Not “Hypeful”

 |  July 30, 2013

I chose to read Youtility by Jay Baer for our monthly book club report for the HMA blog. I was intrigued by the title and by the cover stating “why smart marketing is about help not hype,” so I figured this would be the perfect book to read for this month! And I was right. […]

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