What is Public Relations?
This is a question we get asked all the time. In fact, it came up this week in a private Facebook group of other agency owners as one of my colleagues was having to explain the difference between public relations and advertising to one of her clients.
A few explanations:
PR builds trust and enhances your reputation.
Advertising is what you say about yourself, pr is what others say about you.
Advertising creates awareness. PR builds credibility.
But none will be as good as the one my mom shared a few years ago when one of cousins asked her what I did for a living. For today’s #ThrowbackThursday, I share with you the lettuce farmer’s explanation.