#CSOM ‘Tis the Reason for the Season

Emails. Text Messages. Promotional Flyers. Radio Ads. Streaming Ads.

It seems that once the election was over, the holiday season marketing began in earnest. Well, it probably had started sooner than that but was on pause so as to not compete with the amount of information coming at us from candidates and propositions.

But marketing communications professionals have been thinking about the holidays for months. In fact, for some, you’re probably already planning holiday season 2025!

There are only so many hours in each day so communicators need to get creative in order to break through the clutter, to have your message stand out among the hundreds of other messages.

Adrian and I talk about that on this week’s episode of Copper State of Mind. From community giving initiatives to corporate branding and everything in between, how important is holiday marketing strategies?

Listen in!