Get Noticed With the Top Local Phoenix PR Firm
HMA Public Relations has a long history in Arizona; launched in 1980, we are the oldest continuously operating public relations firm in the state. And yes, we are certainly proud of that, but what makes us even more proud are the long-time clients that have been part of company’s growth all these years.
Working across a variety of industries such as professional services, real estate and finance, healthcare, nonprofit, government, tribal affairs and restaurant/hospitality/retail, we work side-by-side with business and community leaders that have been instrumental in the growth of their communities.
As the public relations industry evolves, so do we. As one of the top PR firms in Phoenix, we offer full-service capabilities, including media relations, content marketing, event planning, and more, and our team understands how all aspects of communications blend together for a comprehensive strategy that nets out results tied to measurable goals.
We are a founding member of the Public Relations Global Network (PRGN), which currently has more than 50 member agencies in countries across North America, South America, Europe and the Middle East, Asia, Africa and Australia. PRGN is comprised of independent, owner-operated public relations and communications agencies in order to share expertise and resources on a global level while still offering our clients the attention and integrity that comes from working with a small business.
Much like good ‘ol MC Hammer broke it down with his “Hammer Time” more than three decades ago, our version – HMA Time, our agency’s blog – has been breaking it down since 2008. As PR practitioners of varying ages and experience levels, each of our personal blog posts gives us the chance to sound off about our industry and related topics. We post daily on communications trends, business best practices, thought leadership, how to’s and more.
To quote Mr. Hammer once more, this blog is “Too legit. Too legit to quit.”

We Did Something Uncomfortable Last Year (And We Were One of the First to Do It)
We did something uncomfortable last year: we created an AI policy for our agency and made everyone sign it. Not because we’re anti-AI, but because our clients trust us with confidential information and we need clear guardrails for how AI should be used. Abbie Fink shares why putting responsible AI practices in writing became one of the smartest decisions we’ve made and why your agency should consider doing the same. Read more!
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#MediaMonday – Alaina Kwan
Meet Alaina Kwan, morning reporter for Good Morning Arizona on Arizona’s Family, in this week’s #MediaMonday. She shares how she fell in love with storytelling, the types of stories she’s interested in covering across the Valley and what makes a PR pitch stand out. Get the scoop in this blog post!
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PR Lessons from Survivor
Fifty seasons later, Survivor is still delivering blindsides, unforgettable TV moments and yes, some surprisingly sharp PR strategy insights. As the milestone season begins, Alison Bailin shares the communications lessons every brand can take from the show in this blog post.
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#MediaMonday – Andrea Robinson
Meet Andrea Robinson in this #MediaMonday! Andrea shares her path from college intern to morning show co-host to media entrepreneur, and how she’s continuing to spotlight good news in our local communities. Read more about her journey, the Peoria pitches she’s looking for, fun facts and more in this post.
READ MORECaesars Sportsbar Opens at Harrah’s Ak-Chin Casino with Sports Legends Doug Flutie and Terrell Davis
New flagship venue marks second completed phase of casino’s multi-million-dollar expansion MARICOPA, Ariz. (March 12, 2026) Harrah’s Ak-Chin Casino celebrated the grand opening of Caesars Sportsbar, a new flagship destination designed to deliver a premier sports viewing and dining experience on Friday, March 6. The opening event featured appearances by legendary quarterback Doug Flutie, a […]
READ MOREAbbie S. Fink Named to Ragan’s Top Women in Communications Awards Class of 2026
(SCOTTSDALE, Ariz. – Mar. 11, 2026) –HMA Public Relations proudly announces that Abbie S. Fink, president, has been named an honoree in Ragan’s Top Women in Communications Awards, Class of 2026. Ragan’s Top Women in Communications Awards recognizes the industry’s most influential leaders across corporate, agency, nonprofit and public-sector communications. The program celebrates women whose […]
READ MOREFiesta Sports Foundation and Salt River Project Unveil New Playground Build at Boys & Girls Clubs of the Gila River Indian Community
(SCOTTSDALE, Ariz. – Mar. 9, 2026) – Fiesta Sports Foundation, in partnership with Salt River Project (SRP), held a ribbon-cutting at Boys & Girls Clubs of the Gila River Indian Community’s Komatke Branch to officially unveil its 17th playground build across Arizona. Fiesta Sports Foundation and SRP partnered to provide the Komatke Branch with a […]
READ MORERafi Law Group Welcomes Frank Santa Maria as Associate Attorney
(YUMA, Ariz., March 6, 2026) Frank Santa Maria has joined Rafi Law Group as an Associate Attorney, working from the firm’s Yuma office. In his new role, Santa Maria focuses on representing personal injury clients while helping expand access to high-quality legal services throughout Yuma County. “At Rafi Law Group, we are committed to serving […]
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