Arizona Association for Economic Development to Host International Economic Development Council Training on Business Retention & Expansion
The Arizona Association for Economic Development will be hosting the International Economic Development Council’s professional development training focusing on business retention and expansion (BRE). The event will be held at the Embassy Suites in Tempe, Feb. 5-6, 2015.
This interactive course presents the core components of a BRE program and why the concerns of local businesses need to be actively addressed. By building an understanding of business visitation techniques and survey methods, practitioners will be able to clearly gauge their community’s business climate, learn the “red flags” that may indicate a company is looking to move elsewhere and learn how to structure an effective technical assistance program to respond to business concerns. This course helps participants understand how a BRE program relates to attraction, workforce development, small business finance, technology transfer and many other economic development activities.
Course attendees will learn about:
- Establishing, maintaining and upgrading a BRE program
- Creating effective models for business visitations and surveys
- Customer-Relationship Management (CRM) techniques
- Marketing a BRE program
- Establishing an early warning system
- Cluster and industry-focused BRE programs
- Tracking and analyzing customer feedback and response
- Quantitative and qualitative economic development metrics
To register, please visit www.iedconline.org/events/2015/02/05/training-course/training-course-business-retention-expansion. AAED registrants qualify for the early, member rate of $435 using the registration discount code: AAED2015.
Arizona Association for Economic Development
AAED, founded in 1974, has a mission n to serve as Arizona’s unified voice advocating for responsible economic development through an effective program of professional education, public policy, and collaboration. For more information on AAED, visit www.aaed.com or call (602) 240-2233.
About the International Economic Development Council
The International Economic Development Council (IEDC) is a non-profit membership organization serving economic developers. With more than 4,400 members, IEDC is the largest organization of its kind. Economic developers promote economic well-being and quality of life for their communities, by creating, retaining and expanding jobs that facilitate growth, enhance wealth and provide a stable tax base. From public to private, rural to urban, and local to international, IEDC’s members are engaged in the full range of economic development experience. Given the breadth of economic development work, our members are employed in a wide variety of settings including local, state, provincial and federal governments, public private partnerships, chambers of commerce, universities and a variety of other institutions. When we succeed, our members create high-quality jobs, develop vibrant communities, and improve the quality of life in their regions. www.iedconline.org
