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Do You Know Your Target Audience?

Do You Know Your Target Audience?

 |  Apr 20, 2023

Knowing your audience is key to communicating whether it’s in a business setting, a professional speaking forum or one-on-one communication. Scott Hanson connects this to a recent baseball umpiring experience in this blog post.

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As They See ‘Em – A Fan’s Travels in the Land of Umpires

As They See ‘Em – A Fan’s Travels in the Land of Umpires

 |  Feb 12, 2013

Bruce Weber has been with The New York Times in various editorial positions since 1986. He took some time off from the newsroom’s daily grind a few years ago to research and write As They See ‘Em, A Fan’s Travels in the Land of Umpires.  Weber immersed himself in the highly scrutinized and grossly misunderstood […]

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