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Are Trust and Credibility a Part of Your PR Strategy?

Are Trust and Credibility a Part of Your PR Strategy?

 |  Aug 30, 2023

Do you consider the importance of building trust and credibility when crafting your communications strategy? Rayna Burgett discusses the importance of establishing trustworthy relationships in this blog post.

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Why Is Understanding the Media So Important?

Why Is Understanding the Media So Important?

 |  July 7, 2023

Just as public relations professionals must understand the needs of their clients, they must also be responsible for understanding the needs of the media. Find out more on the importance of relationships with the media in this blog post from Rayna Burgett.

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It Really Is All About Relationships

It Really Is All About Relationships

 |  May 12, 2023

For PR professionals, relationships that go beyond the occasional email pitch or follow-up phone call can make what we do a whole lot easier. Abbie Fink shares more on the significance of relationships and how it impacted a recent story in this blog post.

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What Are Public Relations(hips)?

What Are Public Relations(hips)?

 |  Dec 14, 2022

Networking is critical to working in PR whether it is at conferences, on social media or even at happy hour. Rayna Burgett covers the importance of building relationships in her latest blog post. Read more!

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Public Relations is about Real RelationSHIPS

Public Relations is about Real RelationSHIPS

 |  June 21, 2019

In public relations, success is based just as much on your ability to develop real relationships as it is on your professional skills. Alison shares ways to help develop real bonds in the workplace.

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Being an introvert in the extroverted world of PR

Being an introvert in the extroverted world of PR

 |  July 27, 2018

As a young girl there was nothing I loved more than writing a story or playing with a few close friends. I wasn’t one for big parties and the thought of having to talk to a complete stranger had me running for the nearest exit. So then why would I choose to enter the public […]

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Giving Thanks Where Thanks Is Due

Giving Thanks Where Thanks Is Due

 |  June 14, 2018

We have all encountered many teachers throughout our career as students. Each teacher impacts our lives in some way or another. However, there are those rare teachers that leave a lasting impression. For me, those teachers were Ms. Uhl and Mrs. Trainor. A couple weeks ago, I had the honor of meeting up with these […]

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