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What is Offline Marketing?
Justin Liggin | Oct 3, 2023
From promotional events to print media, there are a variety of opportunities for marketing outside the Internet, known as offline marketing. Learn more on how leveraging this strategy can benefit your business in this post from Justin Liggin.
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The Benefits of Radio
Justin Liggin | Aug 29, 2023
Do you want to reach the public through the airwaves? Learn more about the role of radio in helping reach business goals and connecting with the community in this blog post from Justin Liggin. Read more!
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#MediaMonday – Balin Overstolz-McNair
Jennifer Schwegman | June 5, 2023
Happy #MediaMonday! This feature comes to us from KTAR reporter, Balin Overstolz-McNair. Meet Balin, hear his story, how he got started in media and much more in this post.
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#MediaMonday – Pablo Gorondi
Scott Hanson | May 22, 2023
The latest #MediaMonday comes to us from Central Europe, where Pablo Gorondi is managing editor for the Budapest, Hungary, bureau of Radio Free Europe/Radio Liberty (RFE/RL.) Meet the radio professional and recent PRGN panelist in this blog post.
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#MediaMonday – Michael Mallace
Abbie Fink | Mar 27, 2023
The latest #MediaMonday feature comes to us from Michael Mallace, the general manager of 88.7 The Pulse, the radio station of the East Valley Institute of Technology. Meet Michael and learn more about his experienced career in radio in this blog post.
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#MediaMonday – Colton Krolak
Alison Bailin | Mar 20, 2023
It's time for another #MediaMonday feature! The latest comes to us from Colton Krolak, a reporter for KTAR FM. Learn more on how he got his start in the media, the type of story pitches he is looking for and fun facts in this post.
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#FunFactFriday – Radio
Justin Liggin | Jan 6, 2023
It's the first Friday of the year and Justin Liggin is here to share some interesting information on radio in this edition of #FunFactFriday. Read more!
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#MediaMonday – KTAR’s 100th Anniversary
Scott Hanson | June 20, 2022
With KTAR celebrating its 100th anniversary this week, we are taking a walk down memory lane with posts over the years from both current and former KTAR staffers. Read more in the latest #MediaMonday!
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#MediaMonday – John Holmberg
Scott Hanson | Aug 30, 2021
Happy #MediaMonday! Today we are featuring John Holmberg, host of Holmberg’s Morning Sickness on KUPD-FM from 5:30 a.m. to 10 a.m. each weekday. The show isn't for the lighthearted, so tune in to hear some twisted humor. Learn more about John and his 20 years with KUPD!
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How Important Is Connecting With Target Audience?
Scott Hanson | Aug 24, 2021
In addition to some great music being played on 93.9 The Mountain, they also have brilliant promotions including one from a Flagstaff marijuana dispensary. Read more!
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Video Killed the Radio Star. Or Did it?
Marissa Baker | Apr 8, 2021
The year is 1980. Apple had just released the Apple III, a business-oriented personal computer. CNN is created and begins broadcasting. The Rubik’s Cube hits toy stores. HMA Public Relations (then known as Ed Moser and Associates) opened for business. The Buggles had just released their cover of one of music’s biggest hits, Video Killed the Radio Star. But could video really kill the radio star?
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#MediaMonday – Mike Broomhead
Scott Hanson | June 1, 2020
Today's #MediaMonday trained as a professional bull rider before eventually landed his own show - The Mike Broomhead show which airs on KTAR. Click the link to learn more about Mike Broomhead and his journey into broadcast radio.
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