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What is a diverse and inclusive workplace?
As a business owner and a public relations practitioner, the topic of diversity and inclusion is brought up on a regular basis. We talk about the need for a more “diverse workforce” and that we want to create “an inclusive office.” But what does that really mean? I think we can all agree that diversity […]
READ MOREWhy I Still Invest in Professional Development
Even though Abbie will soon be celebrating 25 years at HMA Public Relations and 31 years in the industry, she still invests in her professional development.
READ MORE2018 PRSA Western District Conference in the Mile High City
Last week, two of our team members were at the 2018 PRSA Western District Conference in Denver where the theme focused on the importance of community in PR. Here are the takeaways.
READ MOREGreat Conversation Starters
Scott provides us with some great conversation starters to use during your next networking event, courtesy of Dave Sherman's book, Breaking the Ice.
READ MOREWhy Attend Professional Networking Events?
To piggyback off of Scott’s post from earlier this week, we'll be talking about the importance of attending networking events. For public relations professionals, this is usually in the form of a Public Relations Society of America (PRSA) activity!
READ MOREWhy You Should Enter Industry Award Programs
Industry awards are a great way to demonstrate to clients how good the work is that you do for them. It also provides a forum to show off for prospects, as well. Here is a list of PRSA Chapter awards!
READ MOREWhat is a Ghostwriter?
As public relations professionals, we spend a tremendous amount of our workday in front of the keyboard. This includes writing news releases, drafting talking points, speeches for key executives, memos to employees, etc. And more often than not, these communications pieces are written on behalf of someone else.
READ MORE2017 PRSA Phoenix Holiday Party
A great time was had by all at the annual PRSA Phoenix Holiday Party last night. Set atop the rooftop of the Graduate Tempe, the best of the Valley’s PR pros gathered to catch up, share in some holiday cheer and partake in the fabulous raffle that supports our PRSSA Scholarship Fund. We also had the […]
READ MOREASU PRSSA: What I learned at National Conference
HMA was pleased to sponsor the ASU PRSSA chapter’s representatives at the international conference, including Taylor Bishop, shares her perspective here. [Click below for more]
READ MOREPRSA Phoenix – End of Summer Fling!
On Tuesday, members of PRSA Phoenix gathered at The Herb Box in Old Town Scottsdale to ring in the end of summer with some tasty drinks, scrumptious apps and lots of laughs! [Click below for more]
READ MOREI’ve Been a Member of the Club for 30 Years
Today marks Abbie Fink's 30th anniversary as a member of the Public Relations Society of America! [Click below for more]
READ MOREWhat’s Your Story?
One of the first sessions at the PRSA Counselors Academy conference this year was a storybranding survey identifying your leadership strengths and weaknesses...so, what's yours? [Click below for more]
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