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Influencer Marketing 101 – Making Powerful Connections

Influencer Marketing 101 – Making Powerful Connections

 |  Sep 22, 2017

The PRSA Phoenix luncheon on Tuesday had a huge “influence” (literally) on local PR pros and ASU PRSSA members with Scott Pansky, co-founder of Allison+Partners and Katie Marlark, senior director of research for Allison+Partners. When it comes to influencer marketing, their presentation was an overview of how influencers can make a difference for brands, nonprofits and […]

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