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What Is Trending in PR Today?

What Is Trending in PR Today?

 |  Feb 8, 2024

From improved crisis response to the return of in-person events, Alison Bailin unpacks the findings from the latest Global Comms Report. Discover the trends, challenges, and opportunities of today that are shaping the PR industry in this blog post.

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Why Predictions Are Powerful

Why Predictions Are Powerful

 |  Oct 26, 2023

The perspectives of a reliable source have significant influence on decision-making. Justin Liggin shares the power of prediction and discusses how public relations utilizes predictive insights in this post. Take a look!

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Could Password Sharing Cause Crisis?

Could Password Sharing Cause Crisis?

 |  Apr 25, 2023

While more than 100 million households currently share passwords for Netflix, this will soon change with the platform's upcoming password sharing plan. Read more from Justin Liggin on what's to come for Netflix and the importance of PR in this rollout.

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Can omitting key information cause a crisis?

Can omitting key information cause a crisis?

 |  Aug 31, 2018

We advise our clients to check and double-check all information that is to be released to the media – particularly if it has the potential to create controversy.   It’s among the advantages of having outside PR counsel to serve as another check and balance. When is omitting – or forgetting — critical information in a […]

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Top Five Things to Know about Managing a Crisis on Social Media

Top Five Things to Know about Managing a Crisis on Social Media

 |  Apr 12, 2018

This guest post on crisis communications is provided by Hilary Allard, Executive Vice President, and Philip Hauserman, Vice President at The Castle Group.

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VPNs: The Crisis Communication Plan for Technology Failure

VPNs: The Crisis Communication Plan for Technology Failure

 |  Jan 24, 2018

Yesterday at HMA World Headquarters, our technology decided to take the day off. These are the moments we turn to our VPNs. [Click below for more]

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