“What is…” Wednesday – What is Public Relations? Susan Hart’s Take

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What is public relations? Today, we ask Susan Hart.

Susan Hart, APR, has more than 25 years of professional public relations experience in the public and private sectors. She founded Hart Public Relations in 2001 and continues to work as an independent solo practitioner representing local, regional and national clients.

She chimes in on our favorite question…click here to see what others have said.

Take it away, Susan!

When one of my all-time favorite colleagues and friends Abbie Fink asked me to respond to this question, I told her my definition would be one of the shortest she'd ever receive. So here's my answer to the question of “what is public relations?”

Public relations is good performance, well-branded and well-communicated.

Told you it would be short.

HMA Public Relations
HMA Public Relations
We’ve been creating in-depth, personally crafted campaigns to reach benchmarked milestones and goals since 1980. While the tools of our trade have evolved over the years, our strategies remain unwavering.


  1. Susan – one of the things I love about you is your ability to get to the point.

  2. […] Susan Hart, a previous guest blogger defining public relations in her terms on HMATime, did something a little different on her blog, Everyday […]

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