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What’s Changing in the AP Stylebook for 2024?

What’s Changing in the AP Stylebook for 2024?

 |  Sep 20, 2023

The Associated Press (AP) Stylebook is the writing and editing reference for newswriting and serves as a guide for PR professionals. Justin Liggin covers some of the latest changes to the book and relevant entries in this blog post. Find out more!

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How to Find Inspiration While Writing

How to Find Inspiration While Writing

 |  Oct 20, 2021

It can be hard to get the right words down on paper when you feel uninspired. Learn a few tricks from Marissa Baker to help kickstart your brain to create good content.

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The Powerful Voice of Aretha Franklin

The Powerful Voice of Aretha Franklin

 |  Aug 16, 2018

This morning, the world lost a piece of musical history – Aretha Franklin. She passed away at her home in Detroit at 76-years-old after a brave fight with pancreatic cancer. Franklin’s music inspired many people during a time when our country was in turmoil. Her music became the anthem for the civil rights and feminist […]

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Unblocking Writer’s Block

Unblocking Writer’s Block

 |  Aug 1, 2018

It happens to even the best of writers. It’s inevitable. Your words turn to mush, you don’t have a creative fiber left in your body and you are exhausted from staring at a blank document. Maybe it’s a timing thing or maybe you are being a little too critical of yourself. Whatever the reason, being […]

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Being an introvert in the extroverted world of PR

Being an introvert in the extroverted world of PR

 |  July 27, 2018

As a young girl there was nothing I loved more than writing a story or playing with a few close friends. I wasn’t one for big parties and the thought of having to talk to a complete stranger had me running for the nearest exit. So then why would I choose to enter the public […]

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My First Impression of Public Relations vs. The Reality

My First Impression of Public Relations vs. The Reality

 |  July 20, 2018

As a freshman, my first mass communications and APR classes were a complete shock. Media channels are not what you flip through on your television, research is the glue that holds a campaign together and using an oxford comma before the “and” in a series is unacceptable (it also results in a five-point deduction on […]

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What is a Photo Caption?

What is a Photo Caption?

 |  May 3, 2018

Our team has been sharing some of the most oft-used tactics in our media relations toolbox in recent months. Thus far, we’ve decoded the news release, story pitch, press conference, deskside media meeting and informal media meeting. Today, we tackle another of our favorite tools – the photo caption.

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Writing is PR’s Foundation

Writing is PR’s Foundation

 |  May 2, 2018

Writing has always been the foundation of public relations. See how students at South Mountain High School are honing their writing skills!

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Have Some Words Become Meaningless?

Have Some Words Become Meaningless?

 |  Jan 17, 2018

Have you ever said a word over and over again it begins to lose meaning? This same concept can be applied to our writing styles, too. [Click below for more]

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#MediaMonday – Katarina Kovacevic

 |  Nov 28, 2011

Love to travel? So does Katarina Kovacevic. So much so, she is making a living out of it as a freelance writer and blogger. Today, we are pleased to have her as our #MediaMonday profile, and have asked her to share her wild ride into writing as well as her upcoming projects in Arizona and […]

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