Our Blog
FILTER BY CATEGORY
Collaboration, Best Practices Are Benefits of the PRGN Network
Agency networks like PRGN allow members to work together, collaborate on new business, share clients and more. Tune into the latest episode of #CSOM as Abbie Fink shares more on the history of PRGN and its benefits with Adrian McIntyre as the organization celebrates its 30th anniversary this week in Arizona.
READ MOREHow To Give Great Media Interviews
Clarity, concision and consistency are just some of the keys to giving an effective media interview. Find out more in today's blog post from PRGN partner agency, Sound Public Relations.
READ MORE#MediaMonday – PRGN
For more than a decade, HMA has been profiling members of the media in our #MediaMonday series. With the PRGN celebrating its 30th Anniversary this week in Phoenix, our latest #MediaMonday post features some of the partner agencies that have adopted the practice for their company blogs. Meet the media in today's post!
READ MOREThe Impact of Purpose
Consumers have become increasingly interested in the work that your brand or business is doing to make your workplace and the planet a better place. Read more from Justin Liggin on how your company can communicate with purpose.
READ MORESocial Giving – How Should Corporations Approach It?
Community relations efforts are an important part of PR efforts. Find out how corporations can approach social giving diligently with Scott Hanson and a PRGN affiliate in today's post.
READ MOREPhoenix Rises Again
Phoenix has given rise to an international network of independently owned public relations firms that still stands today. Read more from Scott Hanson.
READ MOREGenerational Marketing – Millennials vs. Gen Z
With Millennials and Gen Z beginning to separate themselves and establish distinct habits and patterns, it allows for PR pros and marketers to tap into these audiences through generational marketing. Hear from Justin Liggin on what marketers should be focusing on to target each generation.
READ MOREIs the Human Connection a Part of PR’s Future?
While technology has allowed industries like public relations to grow and evolve, the human connection is still a vital part of our job. Hear more from Scott Hanson.
READ MOREWhat is Your Brand’s Purpose?
Does your brand's reputation match its actions? Today’s consumers pay special attention to how brands act and behave. Read more from Abbie about creating a do-good philosophy for your business.
READ MOREWhat is the Difference Between Local and National Public Relations?
Several times a month, when discussing with prospects our public relations agency’s strengths and business philosophies, we are asked whether we can provide national public relations support. The answer is yes. But, they’ll usually go on to say, you are a Phoenix-based public relations agency. Also, yes. We are a Phoenix-based public relations agency and because of our membership in the Public Relations Global Network, we have “local” offices in more than 50 locations around the world.
READ MOREWill Old Fashioned Media Relations Ever Return?
Technology has been changing the way we can access information. Learn how PR pros can use this to their advantage.
READ MOREPress Freedom Must Ring
Transparency in government is more important now than ever. And it’s not just at the national level. It’s not a new topic for us, as demonstrated here, and here. HMA Public Relations has worked as a government contractor for city, county, state and tribal governments for decades. Our team knows from the onset that everything […]
READ MORE