Our Blog

Surveys, quizzes and apps…oh my

Surveys, quizzes and apps…oh my

 |  July 18, 2019

This week’s app craze, FaceApp, has everyone posting photos of what they might look like in the future. Just as fast as photos were shared, the dangers of the app were exposed.

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Just because you can doesn’t mean you should (again)

Just because you can doesn’t mean you should (again)

 |  July 2, 2019

Photos create powerful reactions. In today's newsroom, judgement calls are made every day on sharing images. Just because you can doesn't mean you should.

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Crisis Communications in the Social Media Age

Crisis Communications in the Social Media Age

 |  June 26, 2019

It seems not a day goes by that a viral video is making the news. Abbie gives her expert insight on how to handle crisis communications in the social media age.

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In Brands We Trust

In Brands We Trust

 |  June 20, 2019

Edelman’s annual Trust Barometer Special Report notes that people’s expectations of brands are evolving. Learn more about key takeaways from the study.

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What to wear in today’s office?

What to wear in today’s office?

 |  June 14, 2019

Abbie remembers when heels and hose were the office norm. In today's workplace, when does business casual become too casual? Do you know what to wear?

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Best advice you got from your dad

Best advice you got from your dad

 |  June 12, 2019

With Father's Day right around the corner, Abbie asked for the best business advice people have gotten from their dad.

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Repurposing Content – déjà vu all over again

Repurposing Content – déjà vu all over again

 |  June 5, 2019

For writers, déjà vu is translated as repurposing content. Check out the variety of ways to take information you’ve created and find new uses for it.

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What Are Your Road Warrior HABIT(s)?

What Are Your Road Warrior HABIT(s)?

 |  May 15, 2019

In today's blog post, Abbie Fink reflects on Marcey Rader's business traveling tips. Read more by clicking the link!

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Are you an avid reader?

Are you an avid reader?

 |  May 10, 2019

From beach reads to magazines to social media, Abbie wants to know - are you an avid reader? Tell us what you're reading.

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How Not to Cold Call

How Not to Cold Call

 |  May 16, 2017

If you're going to cold call about a job, we suggest you do it differently than this guy did... [Click below for more]

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What’s Your Story?

What’s Your Story?

 |  May 12, 2017

One of the first sessions at the PRSA Counselors Academy conference this year was a storybranding survey identifying your leadership strengths and weaknesses...so, what's yours? [Click below for more]

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Focus on Only What You Can Do and Give the Rest Away

Focus on Only What You Can Do and Give the Rest Away

 |  May 3, 2017

PRSA Phoenix brought Elise Mitchell, APR, Fellow PRSA and author of Leading Through the Turn, to town to speak about leadership. Abbie shares her takeaways. [Click below for more]

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