Search Results for: book club

#BookClub What is a Brand?

#BookClub What is a Brand?

 |  Dec 4, 2015

[inlinetweet prefix=”” tweeter=”” suffix=””]What is a brand? [/inlinetweet]How often do we ask ourselves this question as brand professionals? If you think about it, probably not enough.  As public relations professionals, it is our job to protect the brands we represent, and shine them in their best light on a daily basis. It was my turn […]

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#BookClub – A Girlfriend’s Guide to Social Media

#BookClub – A Girlfriend’s Guide to Social Media

 |  Nov 3, 2015

It is so much fun to see a friend’s name appear as the author of a book. Congratulations to LaTricia Harper Woods and her writing partner, Maria Benson, on the release of A Girlfriend’s Guide to Social Media. The book is an excellent overview of the various social media channels and the dos and don’ts […]

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#BookClub – Trust Me, PR is Dead

 |  Sep 29, 2015

How could I not read a book with that title?  After all, if PR is dead, I’m going to have to start thinking about a new career. The book was written by Robert Phillips, formerly with Edelman.  HMA Public Relations, at one time, was an Edelman affiliate office, so I’ve always been interested in the […]

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#BookClub – The Fixed Mindset on the Job

#BookClub – The Fixed Mindset on the Job

 |  June 24, 2015

I have to be the one to do it. I have to do it perfectly. I have to do it fast. I have to make it look easy. Then, I have to do it all over again tomorrow. These are the thoughts that go through my mind. Every. Single. Day. This is what intellectual types […]

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#BookClub – Wild

#BookClub – Wild

 |  Apr 28, 2015

“That my complicated life could be made so simple was astounding.” ― Cheryl Strayed I recently finished the book Wild and at the time I didn’t say to myself that this will be the book that I am going to read for this month’s #BookClub. I had decided to read the book because I noticed […]

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#BookClub – Good Self, Bad Self

#BookClub – Good Self, Bad Self

 |  Dec 3, 2014

It’s no secret that I’m obsessed with Scandal, so when it came time for this month’s #BookClub I HAD to read Judy Smith’s (the real-life Olivia Pope) Good Self, Bad Self. Smith’s website bio reads like the makings of a fantastic television show (obviously Shonda Rhimes thought the same): “Perhaps best known in media circles […]

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#BookClub: Start With Why by Simon Sinek

#BookClub: Start With Why by Simon Sinek

 |  Oct 29, 2014

“Trust begins to emerge when we have a sense that another person or organization is driven by things other than their own self-gain,” said Simon Sinek. This is just one of the many quotable parts of his book, Start With Why, which is what I read for October’s book club. The book was written by […]

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#BookClub – How Great Women Lead

#BookClub – How Great Women Lead

 |  Oct 1, 2014

More than the title, what intrigued me about this book was that it was co-written by a mother and daughter.  What an amazing experience that must have been to travel the world, interviewing women leaders and creating a book with some of lessons learned from each visit. From presidents and ambassadors, actresses to fashion designers, […]

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#BookClub: Glove Affairs

#BookClub: Glove Affairs

 |  June 19, 2014

We’re in the middle of the baseball season.  Of course, a book given to me by Abbie would have something to with America’s pastime. How could Glove Affairs, the Romance, History and Tradition of the Baseball Glove, by Noah Liberman, have anything to do with public relations? Well, it’s a stretch.  Like a wide throw […]

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#BookClub – The Three Questions

#BookClub – The Three Questions

 |  May 30, 2014

My turn to read one of the children’s books that Abbie found out were recommended for every business person should read.  Abbie has reviewed her book, The Lost Thing, and Alison has reviewed hers, The Tale I Told Sasha. I read The Three Questions, by Jon Muth. I almost think that Abbie gave me this […]

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#BookClub – The Tale I Told Sasha

#BookClub – The Tale I Told Sasha

 |  May 23, 2014

Earlier this month, Abbie found a great blog that detailed out five “kids” books every business person should read. So, our team divvied them up and read each one to glean any and all business advice and lessons within. Abbie’s, titled The Lost Thing, is detailed here. My book, titled The Tale I Told Sasha, […]

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#BookClub:  Sweepus Underum Carpetae – Leadership Lesson from The Lost Thing

#BookClub: Sweepus Underum Carpetae – Leadership Lesson from The Lost Thing

 |  May 16, 2014

I came across a list several weeks ago that talked about five childrens’ books that all business people should read.  And since HMA does a book club and there are five of us and five books, I purchased them all and each of us will be writing about one of those books in the weeks […]

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