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LinkedIn Most Popular Social Media Network for Fortune 500 companies

According to a recent research study conducted at The Center for Marketing Research at the University of Massachusetts, Dartmouth, LinkedIn continues to be the most popular […]

Public Relations Global Network (PRGN) Media Survey Reveals Growing Pressure on Reporters to Perform on Social Media

(PHOENIX – Nov. 30, 2017) –HMA Public Relations, a founding member of the Public Relations Global Network (PRGN), one of the largest international networks of independent […]

Are Stories Coming to Buzzfeed?

If you’ve read my blog posts, you may have noticed that I reference Buzzfeed, like, a lot. Buzzfeed has my heart, not only because of its off-beat content and humorous take on everyday life, but because it also operates as a reliable news source, and I’m pretty excited about a new change they’re implementing.

Farewell Friday

Today marks a bittersweet last day for one of our account coordinators, Sara Goodwin. Here, Sara shares the most important things she’s learned at HMA. [Click below for more]

I Think Facebook Stories Will Fail

Facebook recently released a Stories feature, and Sara is not a fan.

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How much is an Instagram story worth? It can be a lot. Some brands pay Instagram users upwards of $1 million to promote your brand. Have you considered this app to promote your brand?

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SUBWAY® Celebrates National Sandwich Day with The Good Deed Feed™ – Unlimited Donations to Feeding America®

Milford, CT (October 20, 2016) – More than 42 million Americans—including more than 13 million children—live in households that may not have enough food for an […]

Content is King but Context is God

As my favorite character, Scott Nevins, from my beloved People’s Couch (watch it, people, seriously) would say: YAAAAAAAS!!! Apparently, the line is used 24/7 in some […]

The Sponsored Date

Is it just me or has sponsored content gone too far? I’m used to seeing the sponsored ‘segments’ on news morning shows, where they say “this […]