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Anyone else read the news that someone – apparently interns – convinced the House of Mouse that it would be a good idea to re-brand Mickey Mouse for a video game? Set in a “cartoon wasteland?”

Creepy New MickeyAs someone who works with brands on a daily basis, I certainly understand the need to keep images fresh, but doesn’t Disney already do that with of its Princesses and all those lovable Pixar characters?

To me, this has disaster written all over it – and Mickey looks creepy based on this first glance.


HMA Public Relations
HMA Public Relations
We’ve been creating in-depth, personally crafted campaigns to reach benchmarked milestones and goals since 1980. While the tools of our trade have evolved over the years, our strategies remain unwavering.

1 Comment

  1. Abbie says:

    Leave my Mickey alone!

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