Checkbook Journalism
November 20, 2013
FINDERBINDER Friday — Reveal
November 22, 2013
Show all

Rachel Brain (964x527)Remember the song “One of these things is not like the other; One of these things just doesn’t belong.” from Sesame Street?

Well, what started out as me wanting to write a blog about how many public relations folks are right-brain dominant quickly turned into me singing this song over and over again.

You see, right-brained people are, according to some experts, analytical, mathematically and scientifically inclined, verbally concise and more “black and white” on issues. Left-brained people, on the flip side, are creative/imaginative thinkers, intuitive, hyper-visual, artistically and literary inclined and always looking for a way of doing something outside of the box (aka “their way”).

Given the above, specifically the inclination of right-brained folks to gravitate toward writing and other creative endeavors, I automatically assumed public relations people must be right-brained to the extreme.

But here is the thing… when I asked each of the public relations superstars in my office to take a simple online test here to confirm my theory, here were the results…

Scott’s Results: 59% left-brained and 41% right-brained

Abbie’s Results: 53% left-brained and 47% right-brained

Katie’s Results: 66% left-brained and 44% right-brained

Kelly’s Results: 50% left-brained and 50% right-brained

Rachel’s Results: 47% left-brained and 53% right-brained

And then we get to me…

Alison’s Results: 20% left-brained and 80% right-brained

Turns out, my colleagues benefit from using both sides of their brain at an almost completely equal rate! I am the lone right-brained PR person in the office! (explains SO MUCH – especially my hatred of math and conference calls.)

Once I thought about it, it made sense that successful business people – whether in a creative field or not – would use both sides of their brain equally.

So, I look to you in cyberspace, especially those in the communications industry. Take the test and share with us which brained you are – and if it fits your personality/work style!

Click here to take the test and comment with below with your scores.

Alison Bailin
Alison Bailin
Senior Account Executive Alison has a lot to say…about pretty much everything...all the time. From the current state of public relations to the social media impact on Shark Week to crisis communications in the sports world, Alison’s blogs are focused on “amusing through her PR musings,” and then some. Check out Alison's full bio

Leave a Reply

Your email address will not be published. Required fields are marked *