November 21, 2014

Off The Record Isn’t Always

One of the key points we stress during our media training sessions is that there is no such thing as “off the record.” If you don’t […]
September 4, 2014

PRSA Copper Anvils “Step it Up”

PRSA Phoenix celebrated the 2014 Copper Anvil Awards tonight, which is the Academy Awards of sorts for local PR folks, at Clayton in the Park in Scottsdale. […]
August 28, 2014

Acceptable Bullying?

Now that the primary elections are over, we have two more months to be inundated with political ads. It won’t be just the signs at every […]
August 20, 2014

Vampire Diaries Shows Fans “The Other Side”

If you are a fan of The Vampire Diaries, you know that the season finale saw show star Damon Salvatore (Boone, if you are a LOST […]
August 1, 2014

Shark Week + Rob Lowe = WEEEEEEEEE!

If you have ever met me, you probably know that I: A)   Talk very fast. B)   Am really into sports. C)   Have an obsession with sharks. […]
February 25, 2014

Voice of the Pride = Voice of Reason?

The Mountain Pointe High School student newspaper, Voice of the Pride, announced recently that it has gone paperless. That’s not highly unusual in today’s media world […]
November 7, 2013

Attitude is everything: Are you above or below the line?

Imagine you’re playing the game of Life (yes, the board game). As you maneuver across the board you encounter different obstacles where you are forced to […]
July 24, 2013

Top 10 Reasons YOU Have a (NOT) PR Problem

All too often, we see celebrities who have built “brands” for themselves get into major crisis communications situations for one reason or another (or many). And, […]
June 27, 2013

What I learned (not) to do from Grandma

In watching HMA’s own Abbie S. Fink on Fox 10 this morning discussing Paula Deen’s recent debacle, we couldn't help but think about our team’s media […]
June 26, 2013

A Million-Dollar Theme: PLEASE STEAL THIS IDEA!

This is my open plea to my fellow communications pros in the Valley. In honor of the Real Housewives of Orange County’s 100th episode that aired […]