April 8, 2016

Mixing it Up at PRSA

Last night, fun was had by one and all at the PRSA Phoenix  Mixology Networking Night, hosted by Inde Fusion in Scottsdale! During the evening’s festivities, […]
April 7, 2016

Generational Perspectives In The Workplace

The Arizona Association for Economic Development capped a recent Workforce Symposium with keynote speaker Robin Ozz, president of the National Association for Developmental Education and the […]
April 6, 2016

Messenger for Business Takes Off

Four years ago I posted a blog about KLM Royal Dutch Airlines and the company’s great approach to connecting with its customers. The Netherlands-headquartered airline has […]
April 5, 2016

Developing a Social Media Strategy

Do you want to increase the engagement with your fans and followers on social media? Are you ready to be more consistent with your social media […]
April 4, 2016

#MediaMonday – Michelle “Shelly” Talsma Everson

Today’s #MediaMonday is a buddy! One we actually first profiled almost exactly five years ago today, in fact. But, she has chosen HMATime to make a […]
April 1, 2016

How To Be An April Fool:

Use “no comment” as often as possible. Stage a first or second “annual” event. Make follow-up calls to reporters on deadline. Guarantee media coverage to a […]
March 31, 2016

Crisis Communications – Women… Get On Your Knees

Most people who know me know that I am passionate about a lot of things (my son is number one and tennis isn’t far behind). So, […]
March 29, 2016

Social Media Management Tips

We often have the conversation in the office about how managing a social media account for a brand is much different from managing a personal account. […]
March 28, 2016

#Media Monday – Suzanne Wilson

Today’s Media Monday comes to us from Suzanne Wilson, web content manager for the Times Media Group’s Phoenix.org. Times Media Group is a digital and print media […]
March 25, 2016

Why is media relations important?

Do you know why media relations is important? Depending on who you ask, you’ll probably hear a variety of reasons about why media relations is an […]