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Derrick Hall is a Home Run

Derrick Hall is a Home Run

 |  Apr 17, 2019

I know. I know. I am likely the millionth person to use that as a headline. But, after hearing Derrick Hall address the sold-out crowd at the PRSA Western District Conference in Phoenix last week (co-chaired by HMA’s own Abbie S. Fink, I might add), I had to go there. Now, you may think it […]

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#TipForTuesday – Listen, Learn and Share

#TipForTuesday – Listen, Learn and Share

 |  Feb 5, 2019

The Arizona Speaker Series has hosted four very different presenters – Sanjay Gupta, Vice President Joe Biden, James Comey and last week, Condoleezza Rice.  With three more speakers to go, I can honestly say that I have gotten my money’s worth. Now, that doesn’t mean I’ve liked all the presenters.  And I think that is […]

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Importance of telling your stories

Importance of telling your stories

 |  Nov 27, 2018

Mike Pierce, known as “Antarctic Mike,” was one of the first to run the Antarctic Ice Marathon. He later became the first American to run the Antarctic 100k, a 62-mile jaunt on an ice shelf 600 miles from the South Pole. Click to read Scott’s recap of Pierce’s recent speech at an Accelerent breakfast.

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Fun Fact Friday: Fonts Matter

Fun Fact Friday: Fonts Matter

 |  Nov 16, 2018

As Abbie and I were driving to a client meeting one day, there was one thing we really wanted to focus on… “What are we going to have for lunch after this?!” We were in a new area and unfamiliar with what was around us.  Then, almost simultaneously, we spotted the same restaurant that had […]

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Trusted News Sources

Trusted News Sources

 |  Nov 15, 2018

The differences between news and opinion have been blurred for some time now. It’s imperative for astute citizens to realize the difference.  News literacy is more important now than ever before. Watching and getting “news” from organizations with an overt political bent will taint the news/opinion lines. A recent survey from The Hollywood Reporter and […]

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#GivingTuesday

#GivingTuesday

 |  Nov 28, 2017

Today is #GivingTuesday, a 24-hour event that kicks off the charitable season. Take a look at the Arizona nonprofits participating and join the movement! [Click below for more]

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#MediaMonday – Teresa K. Traverse

#MediaMonday – Teresa K. Traverse

 |  Sep 19, 2016

Teresa K. Traverse, who’s quickly made a name for herself as a freelance writing machine here in the Valley between her work at the Phoenix New Times, Modern Luxury, Phoenix Magazine, and with the Lifestyle Pubs’ family of magazines, among others, may seem like an expert on all things Phoenix and beyond – but she just moved here last summer from Virginia! Click the link to read all about how she got her start in writing, all about starting her career on the East Coast, how and why she made her move to Arizona. Of course, she also shares the types of stories she likes to get pitches on along the way.

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Friday Edition of #MediaMonday – What’s New With Catherine Anaya

Friday Edition of #MediaMonday – What’s New With Catherine Anaya

 |  Aug 26, 2016

We featured Catherine Anaya back in April 2010 when she was full time into her anchoring career at CBS 5 News and very active in the local community. And then life happened. And Catherine made the decision to step down from the anchor desk and focus on her family. But that didn’t mean she gave up on her career, it simply meant that she re-prioritized things. And lucky for us, that means that we’re going to see her on the air again, as host of a new program on AZTV. in honor of her new gig, we update our initial profile on Catherine, available in the link. Enjoy!

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A Seniors’ View of the Newsroom

A Seniors’ View of the Newsroom

 |  June 15, 2016

I was having dinner with my folks over the weekend and casually asked them what they had planned for the week. I was fully expecting the answer to be “going to BINGO or playing Mah Jong,” which has become the norm of late. They are very involved at their senior center so the weeks are filled with lots of activities. But I didn’t expect them to say “going on a tour at Channel 12.” What!?! I’ve been to the station dozens of times, but I’ve never had a tour. So what else could I do but ask my dad to a pen a blog post on the experience. So here’s Larry’s view of the newsroom.

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Six different types of client relationships and how to get the most out of them

Six different types of client relationships and how to get the most out of them

 |  Jan 8, 2014

Clients are like romantic relationships. You embark on a journey together where you will share negative and positive experiences and have to compromise to make things work. But just like personal relationships, client relationships can be challenging. The only difference is it’s really up to us (PR folk) to make our partner (client) happy. But […]

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#MediaMonday – Kim Steele

#MediaMonday – Kim Steele

 |  Dec 16, 2013

Every Monday, HMA introduces you to a member of the media – the new and the seasoned – that keep our local and national news gears turning. Today we hear from Kim Steele, reporter at the Kingman Daily Miner. Kim has been in print journalism for almost 30 years, working as a writer, editor and […]

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#MediaMonday – Chris Bishop

#MediaMonday – Chris Bishop

 |  Dec 9, 2013

I had the chance to travel to South Africa last April for our twice-yearly PRGN meetings.  HWB Communications, our network partner in Cape Town, arranged to have Chris Bishop, managing editor, Forbes Africa, as one of our speakers.  It was an amazing talk, not only because he is an editor with Forbes, but the fact that as a journalist, his life […]

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