October 8, 2015

Your video can go viral

There are 300 hours of video uploaded every minute to YouTube. If that wasn’t shocking enough, the amount of native video uploads to Facebook surpasses that […]
September 22, 2015

2015 Valley Publicity Summit

If I had to choose an overall theme of the 2015 Valley Publicity Summit, hosted by the Society of Professional Journalists Valley of the Sun Chapter, […]
September 9, 2015

Reporter Trends for Pre-Publication Review

Earlier this summer, our PRGN partner in Detroit, Bianchi Public Relations, shared insight into reporter trends from around the globe.  The information was gleaned from a […]
September 1, 2015

#TipForTuesday – How to take a great photo

There are times when as public relations professionals, we are asked to attend client events and want to get a quick photo to post on social media or […]
August 31, 2015

#MediaMonday – Susan Casper

Sonoran Living Live is the Valley’s original local lifestyle program on ABC 15 hosted by Terri Ouellette and Susan Casper. Recently, Caelen and I had the […]
August 21, 2015

Tips for First Full-Time Position Success

It has been one year since I started working full-time at HMA, and I could not be more thankful for a more positive experience. I look […]
August 12, 2015

Network Your Heart Out

I’m going to shamelessly admit something – I have a really cool job. And, no – no one here put me up to that comment! As […]
July 30, 2015

Never say THIS to a writer

People in every professions have that one pet peeve that drives them up a wall. Like when a customer says to the customer service representative, “May […]
July 23, 2015

Brands Need to Focus on Respect

Like most people, every election season I pay close attention to the candidates. I listen to what they say, find out what they have said in […]
July 16, 2015

Is your content working for you?

People spend a lot of time researching, strategizing, creating and delivering content. Is your content working as hard for you as you are working for it? […]