September 11, 2019

Agency Pros Offer Advice to Young Professionals

At the latest meeting for the PRSA Phoenix New Pros Mentorship Program, Annelise heard from a panel of mid-career PR agency professionals. Find out what advice they offered young PR pros.
August 28, 2019

What is snackable content?

Social media trends come and go, but strategies for increasing engagement have a much longer shelf life. One of my favorite strategies is “snackable content,” or […]
August 13, 2019

Small town crisis communications

Recently, I went on a family trip to Carlsbad, Calif.; a charming little town my family has visited annually since I was a kid. While exploring […]
August 5, 2019

#MediaMonday – Ashley Flood

Today’s #MediaMonday features Ashley Flood, managing editor at KTAR News. She is the eyes and ears of the newsroom, working alongside reporters, editors and anchors to […]
August 1, 2019

Why is Snapchat taking over Instagram?

Snapchat has recently revealed it has added 13 million daily active users over the past quarter, bumping its total daily user count to the highest number […]
July 26, 2019

Like father, like daughter

Now that my parents are empty nesters, a lot of time has been dedicated to decluttering our house and prepping my parents for the eventual downsize […]
July 19, 2019

#FunFactFriday – Apollo 11

Happy #FunFactFriday! Today, we're sharing fun facts about the Apollo 11, which is celebrating its 50th anniversary this weekend.
July 11, 2019

Say “bon appétit” to yummy digital communication

Another, mostly unknown, fun fact  about me is that I am obsessed with cooking. I dabble in my spare time, but mostly enjoy learning about cooking […]
July 8, 2019

#MediaMonday – Martha Maurer

Today’s #MediaMonday comes to us from Martha Maurer, News Director at KTAR News 92.3 FM in Phoenix. She oversees the editorial and breaking news decision-making of […]
June 25, 2019

Arizona’s Family Meet-and-Greet Luncheon

Last week, I attended a broadcast media luncheon with Arizona’s Family, put on by PRSA Phoenix. Attendees had the chance to hear from a diverse panel […]