April 19, 2019

The Secret to Success

If you knew success was a certainty, what would you attempt to do? I’ve been inspired by this quote recently. Upon first read, I can think […]
April 12, 2019

All About Cherry Blossoms

Cherry blossom season is upon us! I’m sure you’ve been seeing these Instagrammable flowers all over the internet as they enter full bloom, with 6.4 million […]
April 11, 2019

Gone Phishing

Just last week, I almost fell victim to a phishing scam. Someone emailed me, pretending to be a trusted colleague, and tried to convince me to […]
April 2, 2019

It’s a Family Affair

As I’m sure you already know, my dad is local news maverick Steve Krafft, who just retired after 34 years of reporting. In all that time, […]
March 26, 2019

Under pressure: diamond or dust?

The world of PR is all about deadlines. Working so closely with the media can put PR people on their same fast-paced timeline. In past jobs […]
March 19, 2019

Is Spotify predicting the future?

 I spend every morning listening to something on Spotify. Whether I’m streaming trending music or my favorite podcasts, Spotify is a one-stop-shop for everything I crave. […]