October 10, 2019

The Impact of a Whistleblower

With news of whistleblowers currently flooding the media, learn more about the experience of local whistleblower Paula Pedene.
October 1, 2019

Lessons Learned at the 2019 SPJ Valley Publicity Summit

This past Saturday marked the 16th annual Valley Publicity Summit, presented by SPJ. Check out the advice Annelise got from local media pros!
September 23, 2019

#MediaMonday – León Felipe González

Up next in our five-part #MediaMonday series on the Rocky Mountain Emmys is León Felipe González of Univision Arizona. Check out his story!
September 18, 2019

Flu Season Marketing

As flu season approaches, Annelise breaks down her recent experience getting a flu shot and how CVS marketed the service to her.
September 11, 2019

Agency Pros Offer Advice to Young Professionals

At the latest meeting for the PRSA Phoenix New Pros Mentorship Program, Annelise heard from a panel of mid-career PR agency professionals. Find out what advice they offered young PR pros.
August 28, 2019

What is snackable content?

Social media trends come and go, but strategies for increasing engagement have a much longer shelf life. One of my favorite strategies is “snackable content,” or […]
August 13, 2019

Small town crisis communications

Recently, I went on a family trip to Carlsbad, Calif.; a charming little town my family has visited annually since I was a kid. While exploring […]
August 5, 2019

#MediaMonday – Ashley Flood

Today’s #MediaMonday features Ashley Flood, managing editor at KTAR News. She is the eyes and ears of the newsroom, working alongside reporters, editors and anchors to […]
August 1, 2019

Why is Snapchat taking over Instagram?

Snapchat has recently revealed it has added 13 million daily active users over the past quarter, bumping its total daily user count to the highest number […]
July 26, 2019

Like father, like daughter

Now that my parents are empty nesters, a lot of time has been dedicated to decluttering our house and prepping my parents for the eventual downsize […]