October 3, 2018

Become a Diversity Advisor for Your Organization

I was part of the planning committee for the recent Improving Disability Communications workshop hosted by the  National Center on Disability and Journalism at ASU’s Cronkite […]
September 28, 2018

PR Pros Outnumber Journalists

A recent post on PR Daily shares the news that PR professionals outnumber journalists 6:1.  Really nothing new about that.  Everyday we’re seeing stories about layoffs […]
September 20, 2018

What is a diverse and inclusive workplace?

As a business owner and a public relations practitioner, the topic of diversity and inclusion is brought up on a regular basis.  We talk about the […]
September 11, 2018

#TipForTuesday – What is Leadership?

Today’s #TipForTuesday is particularly interesting for me as it also coincides with Rosh Hashana, the Jewish New Year and the beginning of the Jewish High Holidays. […]
September 7, 2018
call letters

#FunFactFriday – What do Arizona’s broadcast media call letters mean?

The HMA team has been busy updating the FinderBinder, the state’s media directory.  At our staff meeting a couple weeks ago, I asked the team if […]
August 31, 2018

Can omitting key information cause a crisis?

We advise our clients to check and double-check all information that is to be released to the media – particularly if it has the potential to […]
August 27, 2018

#MediaMonday – Michael Doudna

Today’s Media Monday comes to us from Michael Doudna, the newest reporter (for now) at 12 News, joining the NBC team in June. Michael and I […]
August 14, 2018

#TipForTuesday – What is Leadership?

What with vacation and busy travel in the month of July, I did not post as I committed to do on the second Tuesday of each […]
August 9, 2018

What are the Pitfalls that Businesses Face When Engaging in Social Media?

Today's blog post highlights a few pitfalls businesses and brands face when engaging in a social media strategy.
August 2, 2018

What are the Risks of Social Media Engagement?

Social media has become a crucial element for many brands' marketing and customer service success, creating important stakeholder engagement. However, social media engagement can be risky. Here are some common social media security risks among brands.