January 18, 2018
Brands

Should a brand take a stand on sensitive topics?

A study from Sprout Social found that consumers think it is important for brands to use their influence to help shape social and political discussions. [Click below for more]
January 9, 2018
Leadership

#TipForTuesday – What is Leadership?

Our #TipForTuesday is back every second Tuesday of the month! Be sure to tune into these posts, which we're calling "What Is Leadership." [Click below for more]
January 4, 2018
Case Study

A Case Study for a Case Study

A case study is a great way to present your agency in a positive light. But how can you best provide this information without overwhelming and oversharing? [Click below for more]
December 22, 2017
HMA Holiday Card

Happy Happy Merry Merry

From the HMA Public Relations Team, Hats Off to a Happy Holiday Season and Bright New Year. Our offices will be closed for the holidays, re-opening […]
December 14, 2017
60 Minutes

Even #60Minutes Is Sometimes on Shaky Ground

During 60 Minutes' 50th anniversary show, it was revealed that some stories reported were inaccurate or incorrect. So how did the longest-running broadcast in primetime television history earn its credibility back? [Click below for more]
December 5, 2017
Customer-Focus Culture

Create a Customer-Focused Culture

All businesses today spend time discussing office culture and the way they should treat customers/clients. Lisa Ford shared some valuable insights on this topic at the last Accelerent breakfast. [Click below for more]
November 28, 2017
#GivingTuesday

#GivingTuesday

Today is #GivingTuesday, a 24-hour event that kicks off the charitable season. Take a look at the Arizona nonprofits participating and join the movement! [Click below for more]
November 16, 2017
Internet Minute Infographic

In an Internet Minute

There are thousands of things that take place during an internet minute. What exactly? Abbie shares an infographic that breaks it down for you. [Click below for more]
November 7, 2017
Cronkite Award Winner Laurie Munn

Cronkite Award – Recognizing Excellence in Journalism

Laurie Munn, from marketing & member communications at Mercy Care Plan and our guest blogger. writes about her experience at the Cronkite School of Journalism's awards luncheon. [Click below for more]
October 26, 2017
customer service

Those Customer Service Skills Really Do Come in Handy

Like many of you, my first job when I turned 16 was working retail. I learned a lot of valuable lessons during my customer service days.