Search Results for: instagram snapchat

Why is Snapchat taking over Instagram?
Snapchat has recently revealed it has added 13 million daily active users over the past quarter, bumping its total daily user count to the highest number the app has seen in recent years – 203 million. With the confidence boost that came along with rising numbers, Snapchat has also introduced a hilarious global ad campaign […]
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How Instagram and Snapchat Are Boosting Voter Participation
With statistics showing that younger people are less inclined to get out and vote, social media platforms such as Instagram and Snapchat, are finding ways to boost voter participation. Instagram is adding a set of new features including stickers that enable users to share when they have casted their vote. Friends and followers can then […]
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Instagram vs. Snapchat Stories Part 2
Sara revisits the Snapchat vs. Instagram Stories debate, focusing on the major impact Insta Stories are having on branding. However, despite the success of Instagram's new features, Sara believes that Snapchat is here to stay.
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Have you tried Instagram’s “Stay Home” sticker?
Instagram is joining the list of social media platforms encouraging social distancing, introducing a new “stay home” sticker and story to keep its users engaged. Learn more!
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Snapchat Copycat…Again
Will Instagram ever stop copying Snapchat? Will Sara ever stop writing about it? Right now, it looks like the answer to both of those questions is no. [Click below for more]
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How Social Media News Consumption Impacts PR Strategy
Did you know that 54% of U.S. adults sometimes turn to social media for news? Discover key findings from a recent Pew Research study and learn how this data can help shape your PR strategy to effectively reach and engage your target audience. Find out more in this post from Justin Liggin.
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Are Social Media Platforms Liable?
600 school districts across the country and 10 school districts in Arizona are suing TikTok, YouTube, Instagram, Facebook and Snapchat, accusing the social media companies of contributing to a mental health crisis among students which has prompted districts to allocate resources to tackle the issue. Can social media be held accountable? Read more in this post from Scott Hanson.
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What to Expect on Social Media in 2023
From live shopping to Twitter clones to avatars, Justin Liggin is sharing what he expects from social media this year in his latest blog post. Read more!
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Is Social Media the New Search Engine?
A Google official recently revealed that 40 percent of Gen Z consumers prefer social media platforms like TikTok and Instagram over Google when searching online. Find out more in today's post from Justin Liggin.
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What is World Social Media Day?
June 30th marks World Social Media Day, a day to recognize social media’s impact on communication and to bring the world together to celebrate it. In today's post, Scott Hanson is sharing a brief recap of social media over the years. Learn more!
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Arizonans Still Facebooking
A recent study from the Arizona Broadcasters Association is revealing the most common platforms Arizonans are using to stay connected. Read more from Scott Hanson.
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Shopping on Social Media
New social commerce features are giving brands the chance to enhance sales, build social media presence and more. In today's post, Justin Liggin discusses how shopping has become a part of social media. Read more!
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