September 16, 2019

#MediaMonday – Emma Gibson

Happy #MediaMonday! Today, we're introducing you to Emma Gibson, a public affairs reporter for Arizona Public Media in Tucson.
September 13, 2019

Does anyone use the phone as a phone anymore?

Are phone calls becoming obsolete? Abbie sure hopes not. As a communications pro, she believes everyone should pick up the phone and have a conversation every once in a while.
September 12, 2019

Where did you get that photo?

Don't make these common mistakes public relations and marketing pros are making that are landing them in legal trouble. If you are frustrated with finding the perfect photo for your brand, we made a list of the best places to find stock photos that aren’t so stock photo-y.
September 11, 2019

Agency Pros Offer Advice to Young Professionals

At the latest meeting for the PRSA Phoenix New Pros Mentorship Program, Annelise heard from a panel of mid-career PR agency professionals. Find out what advice they offered young PR pros.
September 10, 2019

The Tale of Two Reputations

After a recent rift with Wells Fargo while trying to make change for a larger bill, Scott breaks down the importance of customer service and an example of who is doing it right.
September 9, 2019

#MediaMonday – Mark Curtis

In celebration of the Rocky Mountain Emmy Awards, we're spending the next several weeks spotlighting nominees and winners from across the Valley. To kick it off is Mark Curtis of 12 News.
September 6, 2019

Starbucks Cancels Subscriptions

As an avid newspaper supporter, Scott was disappointed to hear that Starbucks will quit selling hard copies of the New York Times in its stores, among other major publications. Read more about what this means for the future of the newspaper industry.
September 5, 2019

The AP Stylebook Updates Hyphen Usage

The AP Stylebook is the one constant for those of us that make a living interacting with journalists. This handy guide helps us navigate through any grammatical questions to make sure everyone is on the same page.
September 4, 2019

What is a fact sheet?

In the latest addition to our PR Toolbox, Alison reviews the importance of a fact sheet. Want to read the full series to date? Check out more information here.
September 3, 2019

Mega-Influencers vs. Micro-Influencers

What does it mean to have social media influence? Autumn breaks down the difference between mega-influencers and micro-influencers.