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Came across a great end of the year list – Top 10 Yahoo! Searches of 2011.

Looking over it, I am pretty darned sure that from Bin Laden to the Japan Earthquake to Jennifer Aniston, I have read about every single one of the members of this list.

But here is the thing…

  • Who uses Yahoo!? I am not trying to be rude, but don’t we all use Google?

And…

  • Who has to search major news topics these days – don’t we just click on them from people posting on Facebook and Twitter?

I suppose that since I am in public relations, I would be remiss if I did not give Yahoo! a nod for the nice media placement. Very nice.

But do any of you use Yahoo! to search? Am I in the minority thinking Google is king? And do you use a search engine for specific topics – like Bin Laden being killed – or did you hear about it on social media sites?

Inquiring minds want to know.

Alison Bailin
Alison Bailin
Senior Account Executive Alison has a lot to say…about pretty much everything...all the time. From the current state of public relations to the social media impact on Shark Week to crisis communications in the sports world, Alison’s blogs are focused on “amusing through her PR musings,” and then some. Check out Alison's full bio

2 Comments

  1. Stephanie Lough says:

    Twitter breaks the story, then I go to Google for more information.

    But as far as Yahoo goes, doesn’t everyone read Associated Content…er, Yahoo!Voices?

  2. Bob Adlhoch says:

    I don’t use Yahoo! for search, but they have created quite a nitch for themselves in the area of sports journalism. Y! Sports broke the Reggie Bush story that submarined the USC football program, the Miami booster scandal story and Adrian Wojnarowski was at the front end of NBA lockout news. Yahoo! was also the first mainstream digital company to embrace fantasy sports, hosting football leagues before the likes of ESPN and CBS.
    Yahoo! for search? No. But Yahoo! for information? Absolutely.

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