Our Blog

It Really Is All About Relationships

It Really Is All About Relationships

 |  May 12, 2023

For PR professionals, relationships that go beyond the occasional email pitch or follow-up phone call can make what we do a whole lot easier. Abbie Fink shares more on the significance of relationships and how it impacted a recent story in this blog post.

READ MORE
It’s a Family Affair

It’s a Family Affair

 |  Apr 2, 2019

As I’m sure you already know, my dad is local news maverick Steve Krafft, who just retired after 34 years of reporting. In all that time, he picked up a few tips that he passed on to me. Now, I would like to pass them on to you. Here are some tips from my dad: […]

READ MORE
#MediaMonday – Nick Enquist

#MediaMonday – Nick Enquist

 |  Nov 5, 2018

Today’s #MediaMonday comes to us from Nick Enquist, a new reporter at the Jewish News of Greater Phoenix. So, Nick, tell us a little bit about yourself. It’s funny; I wasn’t really into reading or writing as a kid. The only pieces of literature I consumed were SuperHero comics, and even then I barely read […]

READ MORE
#MediaMonday – Michael Doudna

#MediaMonday – Michael Doudna

 |  Aug 27, 2018

Today’s Media Monday comes to us from Michael Doudna, the newest reporter (for now) at 12 News, joining the NBC team in June. Michael and I connected working on a story during his first week at the station. So Michael, time to share… Well, I am brand new to the Southwest. I’m originally from Georgia, […]

READ MORE
#MediaMonday – Lee Shappell

#MediaMonday – Lee Shappell

 |  Aug 20, 2018

Local legend alert! Today’s #MediaMonday is a doozy. It comes from none other than Lee Shappell. While our younger readers will know him for his current gig at Times Media Group, many will recognize his name from the many years he spent at The Arizona Republic, where he served as everything from editor to copy […]

READ MORE
#MediaMonday – Dan Spindle

#MediaMonday – Dan Spindle

 |  Oct 30, 2017

I met ABC 15 morning and mid-day news anchor Dan Spindle a few weeks ago.  If you get up early enough, you can catch him anchoring ABC 15 Mornings from 4:30 - 7 a.m. and again at 11 a.m.   We both share a passion for Arizona sports and the civic pride that is evident in our state’s small towns.  He’s been nominated for Emmy awards and has been honored by the Associated Press for his anchoring.

READ MORE