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Are You a Planner?

Are You a Planner?

 |  Apr 25, 2018

If you’re in the public relations industry, you are most definitely a planner. But as most of us know, knowing how to set aside time to plan is critical in our field.

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What is a Ghostwriter?

What is a Ghostwriter?

 |  Mar 7, 2018

As public relations professionals, we spend a tremendous amount of our workday in front of the keyboard. This includes writing news releases, drafting talking points, speeches for key executives, memos to employees, etc.  And more often than not, these communications pieces are written on behalf of someone else.

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Why Should You Hire a Public Relations Agency

Why Should You Hire a Public Relations Agency

 |  Feb 7, 2018

We've hit on the "what is" when discussing public relations but we haven't written much on the reasons "why" a business should hire a PR agency until today. [Click below for more]

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Why Do Public Relations Professionals Love Lists?

Why Do Public Relations Professionals Love Lists?

 |  Dec 21, 2017

Once again it is the end of the year, and as I stated in a blog post last year, it is the “the fun time when we in the public relations industry enjoy making lists.” And we love reading lists, too! So this year instead of making my own list from the HMA Public Relations […]

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Communications in a Crisis

Communications in a Crisis

 |  Nov 29, 2017

Our very own Abbie Fink gives her crisis communications advice regarding the sexual assault claims against Scottsdale-based Massage Envy. [Click below for more]

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This May Be a Little Fruity

This May Be a Little Fruity

 |  June 27, 2017

Happy National Pineapple Day from HMA! We decided to take some time to learn about this fruit and found that it shares some similarities with PR Pros. Fruity, we know! [Click below for more]

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Mom Jeans: The New Windows to the … Knees?

Mom Jeans: The New Windows to the … Knees?

 |  Apr 14, 2017

Although Topshop's clear knee mom jeans weren't a hit, Breanne Krager believes companies should continue taking risks, but with the help of PR pros. [Click below for more]

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