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20/20 Visions for 2020

20/20 Visions for 2020

 |  Jan 7, 2020

What can we expect to see in the industry in 2020? PR pros from across the world weigh in.

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PR Disasters of 2019

PR Disasters of 2019

 |  Dec 18, 2019

As we look back at some of the PR disasters from this year, many seem to not be PR problems at all. Read more from Abbie on how to shift the conversation and focus on the positive PR stories.

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Is it a public relations issue or an institutional one?

Is it a public relations issue or an institutional one?

 |  Dec 5, 2019

On what should have been a relaxing trip out of town, Marissa found herself in the middle of a prime example of an institutional issue. Read more!

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The Value of Photos

The Value of Photos

 |  Dec 3, 2019

Has the NFL forgotten the "act like you've been there before" mentality? Learn more about their unwelcome trend in the end zone.

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Getting The Correction

Getting The Correction

 |  Nov 19, 2019

A recent hedge-trimming miscommunication reminds Scott that mistakes happen, but it's important to try and get it right the first time. See what happened!

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What’s with the #PRfails?

What’s with the #PRfails?

 |  Nov 15, 2019

In an ongoing effort to perfect her PR knowledge, Marissa stumbled upon #PRfails, where reporters expose bad habits of PR pros who have pitched them. Read more!

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Other Words for Public Relations

Other Words for Public Relations

 |  Oct 30, 2019

Defining public relations is tough, even by the professional communicators who work in the industry. Check out how Alison defines PR!

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Agency Pros Offer Advice to Young Professionals

Agency Pros Offer Advice to Young Professionals

 |  Sep 11, 2019

At the latest meeting for the PRSA Phoenix New Pros Mentorship Program, Annelise heard from a panel of mid-career PR agency professionals. Find out what advice they offered young PR pros.

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How do you use public relations in your daily life?

How do you use public relations in your daily life?

 |  Aug 16, 2019

Many people use public relations principles in their daily life but probably aren’t even aware of it.  For instance, when posting a photo to Instagram or telling Facebook ‘what’s on your mind,’ you are giving yourself more exposure to the people that follow you. As I close in on the first month of my internship […]

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Public Relations is about Real RelationSHIPS

Public Relations is about Real RelationSHIPS

 |  June 21, 2019

In public relations, success is based just as much on your ability to develop real relationships as it is on your professional skills. Alison shares ways to help develop real bonds in the workplace.

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To like, or not to like

To like, or not to like

 |  May 9, 2019

I was scrolling through Buzzfeed the other day when an article caught my eye: Instagram is hiding like counts from followers in a test to see if you’ll feel less horrible. You read that right: Instagram is hiding like counts. But don’t fret – this is only in the testing phase… for now. Instagram has […]

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Me and my shadow

Me and my shadow

 |  May 1, 2019

Even if you are on the right track, you’ll get run over if you stand still. Advice from the young professional who shadowed Abbie this weekend.

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