Our Blog

What Does Verification Mean on Social Media?

What Does Verification Mean on Social Media?

 |  June 1, 2023

While blue checkmarks on social media were previously only given to public figures and big companies, times have changed. Justin Liggin outlines what verification is like on the most significant social media platforms in this blog post.

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Artifact: A New News App

Artifact: A New News App

 |  Feb 9, 2023

Described as TikTok for text, the Artifact app provides users with curated news articles that fit their interests. Learn more on this app and how it could impact news consumption in this blog post from Justin Liggin.

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Is Social Media the New Search Engine?

Is Social Media the New Search Engine?

 |  July 22, 2022

A Google official recently revealed that 40 percent of Gen Z consumers prefer social media platforms like TikTok and Instagram over Google when searching online. Find out more in today's post from Justin Liggin.

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Instagram Ideas for Your Business

Instagram Ideas for Your Business

 |  July 19, 2022

Searching for fresh content ideas for your Instagram page? Justin Liggin shares how to use the platform to the fullest and engage followers in today's post. Read more!

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What is World Social Media Day?

What is World Social Media Day?

 |  June 30, 2022

June 30th marks World Social Media Day, a day to recognize social media’s impact on communication and to bring the world together to celebrate it. In today's post, Scott Hanson is sharing a brief recap of social media over the years. Learn more!

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Grow Your Brand with Instagram

Grow Your Brand with Instagram

 |  Mar 2, 2022

The final episode in the "Grow Your Brand" series is here with Abbie Fink and Dr. Adrian McIntyre sharing how Instagram can benefit your organization. Find out more in the latest episode of #CSOM.

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Where Are You Using Hashtags?

Where Are You Using Hashtags?

 |  Feb 22, 2022

Hashtags can help spread your message and boost your brand awareness. But which platforms will provide the most success for your content? Read more from Justin Liggin.

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What Changes are Coming to Instagram?

What Changes are Coming to Instagram?

 |  Oct 28, 2021

Did you know that you can post directly to Instagram from your computer? Learn about the newest updates on Instagram with Justin Liggin!

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Tip for Tuesday – How to boost engagement on Tik Tok and Instagram

Tip for Tuesday – How to boost engagement on Tik Tok and Instagram

 |  Apr 20, 2021

Over the course of three days last week, Autumn had the opportunity to virtually attend the Chandler Chamber Marketing Summit.  While most of us have probably attended our fair share of webinars over the past year, this was one of Autumn's favorite seminars. Click the link to read why!

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Where are my likes?

Where are my likes?

 |  Mar 4, 2021

Many Instagram users on Tuesday night noticed that their timeline was looking a bit different after it appeared that they could no longer see the number of likes on pictures and instead saw the post was liked by one named Instagram user “and others.” In 2019, Instagram began testing the idea of removing likes for […]

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What Social Media Metrics Should You Track?

What Social Media Metrics Should You Track?

 |  Feb 5, 2021

Last month, Autumn discussed how users can get the most out of Instagram. Part of getting the most out Instagram and other social media sites is paying attention to the metrics that come from your posts.  There are many important metrics available to track but which ones should you be monitoring the closest? Engagement Engagement […]

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How to Maximize Instagram

How to Maximize Instagram

 |  Jan 22, 2021

As we all know, Instagram is one of the most popular and fastest-growing social media platforms. According to Agility PR, 90 percent of Instagram users follow at least one business and that more than a billion people not only use the app monthly, but 60 percent of users log in daily. More than half of […]

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