Our Blog

Why is Snapchat taking over Instagram?

Why is Snapchat taking over Instagram?

 |  Aug 1, 2019

Snapchat has recently revealed it has added 13 million daily active users over the past quarter, bumping its total daily user count to the highest number the app has seen in recent years – 203 million. With the confidence boost that came along with rising numbers, Snapchat has also introduced a hilarious global ad campaign […]

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The Four F’s of the Fourth of July

The Four F’s of the Fourth of July

 |  July 3, 2019

The Fourth of July is right around the corner, and I know many of us are looking forward to a three-day weekend (maybe four days if you’re fortunate enough like we are to have Friday off as well) and celebrating with our yearly traditions. Let’s take a look at some of the common associations with […]

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What is Media Training?

What is Media Training?

 |  June 13, 2019

Join us as we delve into another “tool” in the PR toolbox – media training. Is your business in need? We're happy to share our expertise... learn more.

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#MediaMonday – Stephanie Marie Adames

#MediaMonday – Stephanie Marie Adames

 |  June 3, 2019

Today’s #MediaMonday comes to us from Stephanie Marie Adames, editor-in-chief of The Upper Middle, a new community news site connecting the upper middle neighborhoods of Phoenix. 

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Gone Phishing

Gone Phishing

 |  Apr 11, 2019

Just last week, I almost fell victim to a phishing scam. Someone emailed me, pretending to be a trusted colleague, and tried to convince me to buy them hundreds of dollars’ worth of gift cards. Luckily, I thought something smelled fishy (pause for laughter!) and was able to reveal the truth before making a huge […]

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What Is In a Day?

What Is In a Day?

 |  Mar 29, 2018

Come to find out, there really is a day for everything! Get to know the HMA team a little better and by checking out what our favorite days are!

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Do PR People Still Send News Releases?

Do PR People Still Send News Releases?

 |  Feb 6, 2018

News releases aren't dead, but there are a few things to keep in mind when sending them. Abbie has compiled some of these dissemination tips. [Click below for more]

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Communications in a Crisis

Communications in a Crisis

 |  Nov 29, 2017

Our very own Abbie Fink gives her crisis communications advice regarding the sexual assault claims against Scottsdale-based Massage Envy. [Click below for more]

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Farewell Friday – Maddie Norris

Farewell Friday – Maddie Norris

 |  Nov 17, 2017

It's hard to believe that Maddie has been with us for four months... her internship has flown by! Here are some of her takeaways from her time with HMA! [Click below for more]

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#FunFactFriday – November

#FunFactFriday – November

 |  Nov 3, 2017

November and Thanksgiving are synonymous with one another so it should come as no surprise that the majority of this #FunFactFriday post will focus on America’s most gratifyingly gluttonous holiday.

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HMA Gives Back

HMA Gives Back

 |  Aug 31, 2017

Within the bustling and ever-changing PR world, one thing remains constant at HMA and that is our dedication to our community. [Click below for more]

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Just like that, 24 years

Just like that, 24 years

 |  June 8, 2017

Abbie has now spent more than half of her professional working career here at HMA Public Relations. Despite being in the PR business for nearly 30 years, this year has been surprisingly full of firsts for her, both personally and professionally.

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