October 20, 2017
Major Comeback

Is a Major Comeback on the Horizon for Facebook?

It seems as though Facebook is poised for a major comeback by planning to launch a new feature that will put the focus back on your friends' updates.
January 20, 2017

Presidential Social Media

This is not a political post, but rather a post about social media and politics. There is no denying the powerful role social media plays (and has played) in our political system. [Click below for more]
October 28, 2016

Go Live With That Video

Live streaming is changing the game of traditional video. Not only does it increase engagement, but there are also different rules that should be applied to live video than something that is just uploaded to YouTube. [Click below for more]
October 14, 2015

How does this post make you feel?

Last week, Facebook continued the streak of listening to its users with the release of the Facebook Reactions feature. Now when scrolling through your news feed, […]
October 8, 2015

Your video can go viral

There are 300 hours of video uploaded every minute to YouTube. If that wasn’t shocking enough, the amount of native video uploads to Facebook surpasses that […]
September 16, 2015

Facebook Dislike

Yesterday an article by Kia Kokalitcheva titled Facebook Is Finally Making a ‘Dislike’ Button appeared in my Facebook feed. What? Wait. #StopTheClock I am not exactly […]
May 14, 2015

News by Facebook

Right before our eyes, we are seeing how traditional publications are embracing their own evolution. We now have Facebook Instant Articles, in which media outlets publish […]
March 27, 2015

Sponsored Ads on Social Media

Do you pay-to-play on social media? It seems like every outlet offers a sponsored “something” for brands. I see more and more sponsored ads on my […]
November 20, 2014

Brands that are Winning on Social Media

Many companies are on social media, so it takes a lot to stand out from the crowd. Which brands are doing social media right? I asked […]
October 9, 2014

Social Media Timing IS Everything

In case you didn’t know, Abbie and I teach social media classes at Arizona State University (In fact, we co-wrote the ever-changing curriculum) and we both […]